From the Editors

METRO editors blog about public transit issues, news and events. Join the conversation with your comments.

Back to the list

April 13, 2012

For motorcoach industry, the media is the message


By  Alex Roman

Last year was one of the worst on record as far as accidents and casualties for the motorcoach industry, which in the past has typically been one of the safest modes of transportation.

If you take the amount of trips taken and compare that with the number of accidents, we’re talking pretty small potatoes; however, anybody in the industry will tell you one fatality is one too many. To that end, the U.S. Department of Transportation, through the Federal Motor Carrier Safety Administration (FMCSA), has undertaken an effort to make motorcoach travel as safe as possible, which includes raising the bar for those trying to enter the business and finding and rooting out operators that present potential risks to the public.

In fact, over the last couple of years, the FMCSA has significantly stepped-up its safety enforcement of motorcoaches and other commercial passenger carriers, including an increase of out-of-service orders, from 36 in 2008 to 54 in 2011, to remove unsafe passenger carriers from the road.

Further, the National Highway Traffic Safety Administration has studied, amongst other things, the use of seat belts on coaches, with a final rule imminent, and the National Transportation Safety Board continues to push for increased safety measures, all while politicians on Capitol Hill stump for drastic safety measures that could potentially hurt the industry.

Recently, to help make picking a motorcoach company easier for consumers, the FMCSA released its SaferBus iPhone/iPad application. The app puts safety information that is available on its website in the palm of a potential clients’ hand. It also plans on continuing its National Passenger Carrier Safety Strike Force, which carried out more than 8,300 safety inspections of motorcoaches, tour buses, school buses and other passenger carriers nationwide last September, this year. The two-week inspection sweep removed 902 unsafe vehicles or drivers from roadways around the nation.

Where I’m going with all of this is while these safety efforts are being somewhat publicized, they are not getting as much media attention as the motorcoach accidents that occur. This responsibility falls squarely on the shoulders of operators who continue to conduct their businesses with safety at the forefront. Although efforts are being made locally by operators, now is the time to put together a national advertising program to both get the word out that motorcoach travel is safe and that efforts are being made to make it even safer. The idea was recently hatched at the UMA Expo by A Yankee Line Inc.'s Mike Costa, and I am in complete agreement. The industry simply can't afford to just keep taking a beating in the media.

In case you missed it...

Read our METRO blog, "Obtaining benefits with bus simulator supplemental training" here.

 


Write a letter to the editor
deli.cio.us digg it stumble upon newsvine


  • Chris Turner[ April 13th, 2012 @ 11:59am ]

    Alex, I think it would have been better to say that one fatality is one too many

  • Alex Roman[ April 13th, 2012 @ 2:24pm ]

    I agree Chris! Thanks.

E-NEWSLETTER

Receive the latest Metro E-Newsletters in your inbox!

Join the Metro E-Newsletters and receive the latest news in your e-mail inbox once a week. SIGN UP NOW!

View the latest eNews
Express Tuesday | Express Thursday | University Transit

Author Bio

Alex Roman

Managing Editor


Janna Starcic

Executive Editor


Nicole Schlosser

Senior Editor


White Papers

Hazard Analysis: The Practice of Using Cell Phones While Operating a Transit Vehicle Examining system safety principles, available information in the public domain, recent transit incidents and policies.

More white papers


STORE
METRO Magazine - November/December 2012

METRO Magazine
Here are the Highlight:
  • Combating Driver Fatigue a Tough Proposition
  • Health Care’s Fraying Safety Net Challenges Medical Transportation
  • Preparing Rail Service for Events
    And much more…
  •  
    DIGITAL EDITION

    The full contents of Metro Magazine on your computer! The digital edition is an exact replica of the print magazine with enhanced search, multimedia and hyperlink features. View the current issue