Bus

SF Muni switching to 'Clipper' card

Posted on July 30, 2010

The San Francisco Municipal Transportation Agency (SFMTA), which operates the Municipal Railway (Muni), will eliminate most paper monthly Muni passes and the Regional Transit Connection (RTC) stickers from its system to transition all passes, except the Lifeline pass, and stickers to the reusable Clipper card by next spring.

The first pass to switch will be the Muni "A" Fast Pass, which allows customers to access Bay Area Rapid Transit in San Francisco as well as Muni. Customers who use this pass must switch to a Clipper card by the end of October, before they purchase their November pass.

Muni customers who qualify for the monthly discount pass due to disability use a monthly sticker on their RTC Discount ID Card. Those customers will receive Clipper-compatible cards automatically when they apply for or renew their card.

In addition to an "A" Fast Pass announcement, the SFMTA will begin deploying customer service ambassadors next month along with the Clipper (or TransLink) street teams that have been providing information and customer service since the end of 2009 in Muni Metro stations.

Since December, the Muni Clipper street teams have distributed more than 57,000 adult passes and more than 7,000 to seniors and youth. Special outreach to senior and youth has been made through presentations at more than 60 community events. Clipper advertising has been posted throughout the Muni system and on local airwaves; additional outreach will begin as the pass transitions take place.

The SFMTA has also undertaken an aggressive internal campaign to inform SFMTA employees, especially frontline Muni personnel, of the Clipper transition and how to assist customers. This campaign includes an orientation and multiple update videos as well as in-person training.

View comments or post a comment on this story. (0 Comments)

More News

NJ TRANSIT awards New Flyer $65M contract for new artic buses

This purchase is a “one for one’’ replacement of NJ TRANSIT’s aging articulated bus fleet as it reaches the end of its expected service life.

METRO opens Call for Papers for BusCon 2019

The show returns to the Indiana Convention Center in Indianapolis Sept. 23 to 25.

Proterra names Walsh sr. VP of sales

Most recently, Walsh was president/COO of Davey Coach Sales Inc.

MBTA expands Boston’s electric hybrid footprint with New Flyer buses

Since 2002, New Flyer has delivered over 750 buses to MBTA, including diesel-electric hybrids and CNG buses.

MCI kicks off its biggest product, service year at UMA Expo

The schedule includes a smaller coach, accessibility, and battery-electric propulsion options.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation