Phoenix bands record songs for Valley Metro riders

Posted on November 8, 2010

Six Phoenix area bands have written and recorded 11 original songs about how to use public transportation as part of a new community education effort to help residents try environmentally friendly modes of travel.


“Surveys and research revealed there was widespread unfamiliarity about how to use public transportation across greater Phoenix, and that was a barrier to giving the system a try,” says Mario Diaz, chief marketing officer at Valley Metro Regional Public Transportation Authority. “So we asked local bands to record – in their own unique way – the various things you need to know in order to get out of your car and use public transportation instead.”


Each original creation describes a different aspect of using the Valley Metro system, such as how to buy fare, passenger courtesy, safety near train tracks and buses, or how one fare pass can be used on both bus and light rail. The 11 topics were selected based on common passenger questions at Valley Metro’s customer service line and from the top questions city transit departments receive. Participating local bands are: Black Carl, Captain Squeegee, Elvis Before Noon, Mills End, Peachcake, and What Laura Says.


Beginning in November, Valley Metro will release the songs one at a time on a monthly basis. Songs are set to animated video a la “School House Rock.” Videos will be available with other helpful information 24 hours a day, 7 days a week at ValleyMetro.org/Notes.


“Riders and non-riders told us that they want their public transportation system to be friendly, progressive, and, most important of all, simple to understand and use,” Diaz added. “The new online videos teach the basics of using the public transit system in a fun, memorable way that can help more of us reduce air pollution, traffic congestion, and environmental waste.”


Bands say they were motivated to be part of the project to support the local community and, for some, for personal reasons.


“Growing up, I used the bus to get to music lessons, arts and crafts, everywhere. My mom didn’t let not having a car in Phoenix hold her back from enjoying the city with me,” says Danny Torgersen of the band Captain Squeegee. “I’m so excited that there’s an effort to involve music in public transit because music is one of the best ways to spread good ideas.”

View comments or post a comment on this story. (0 Comments)

More News

Fla.'s JTA sets launch date for new BRT service

The 9.4 mile Green Line on the North Corridor will feature direct, high-frequency service; 18 branded stations; complimentary Wi-Fi, a Park-n-Ride lot, and real-time bus arrival information.

Canadian bus service to block Internet streaming

Some customers have reported slow internet service, while others couldn't connect at al, due to Internet streaming issues.

Nova Bus names new east coast regional sales manager

Prior to joinging Nova, John Manzi served as eastern regional transit sales manager for a major transmission manufacturer.

Shuttle, circulator routes drawing thousands of riders in Miami

These services carried more than eight million passengers last year in 27 municipalities and are praised by riders and public officials alike as successful transit programs.

Calif.'s VVTA unveils Google trip planner update, web app

VVTA staff coordinated with the county and cities to maintain route and stop accuracy throughout the release cycle. Meeting the needs of the many departments at each agency added to the complexity of the project.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment



Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close