Bus

Sun Tran TV commercial wins award

Posted on March 10, 2011

The American Advertising Federation Tucson awarded a Gold ADDY to Sun Tran’s television commercial promoting the use of express service for commuters, titled, “Marion and Kate,” at the 30th Annual ADDY Awards Ceremony, held Feb. 19, 2011 at the Fox Theatre in Tucson, Ariz.

Developed in collaboration with Scot Litteer of Litteer Films, the award-winning ad, “Marion & Kate” features unscripted testimonials from real Sun Tran riders promoting Sun Express service. The television spot was part of the rebranding campaign funded by the Regional Transportation Authority.

The ADDY Awards recognize creative excellence in the art of advertising, with gold being the highest level awarded. Sun Tran’s Gold ADDY qualifies the agency to compete at one of the 14 districts throughout the country, which is the next step before moving on to the national level.

Sun Tran is Tucson’s regional public transportation system is operated by Professional Transit Management Ltd. (PTM) under contract with the City of Tucson.

View comments or post a comment on this story. (0 Comments)

More News

National Express shuttles Baltimore commuters during subway work

Staffed 24/7 with more than 100 drivers and 58 buses, free National Express shuttles will be running every 10 minutes during peak service and 20 to 30 minutes at lower-volume commuting times.

Fla.'s JTA recieves $7.2M for BRT project

Will be used to improve sidewalks and ADA ramps within a half mile of the First Coast Flyer™ North Corridor stations and construct pedestrian access to the Armsdale Park-n-Ride facility.

2 NJ Transit buses collide in Lincoln Tunnel

Of the 20 people injured, none were considered serious and 13 were transported by New York City EMS to hospitals.

AC Transit launches on-demand bus service

Riders using a desktop computer, smart phone device or traditional telephone can schedule their pick-up and desired drop-off locations: reducing their wait time, arriving at their destination faster, and increasing the overall rider experience.

MVTA 'Bus on Shoulder' vehicles equipped with MTS guidance tech

The advanced Driver Assist System, utilizing a licensed GPS technology developed by the University of Minnesota, provides feedback to the driver regarding lane position – via graphic driver alert displays, virtual mirror, vibrating seat and actuated steering.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close