Bus

Sun Tran TV commercial wins award

Posted on March 10, 2011

The American Advertising Federation Tucson awarded a Gold ADDY to Sun Tran’s television commercial promoting the use of express service for commuters, titled, “Marion and Kate,” at the 30th Annual ADDY Awards Ceremony, held Feb. 19, 2011 at the Fox Theatre in Tucson, Ariz.

Developed in collaboration with Scot Litteer of Litteer Films, the award-winning ad, “Marion & Kate” features unscripted testimonials from real Sun Tran riders promoting Sun Express service. The television spot was part of the rebranding campaign funded by the Regional Transportation Authority.

The ADDY Awards recognize creative excellence in the art of advertising, with gold being the highest level awarded. Sun Tran’s Gold ADDY qualifies the agency to compete at one of the 14 districts throughout the country, which is the next step before moving on to the national level.

Sun Tran is Tucson’s regional public transportation system is operated by Professional Transit Management Ltd. (PTM) under contract with the City of Tucson.

View comments or post a comment on this story. (0 Comments)

More News

First Transit awarded Philadelphia American Airlines shuttle ops contract

The company will transport passengers on the ramp side of the airport between all terminals serving the airline. The contract also includes preventative maintenance.

REV Bus Group partners with Schetky NW Bus Sales for spring events

Will present Champion Bus unit at Schetky booth at the Argentum Senior Living Executive Conference and Tradeshow (formerly ALFA) in Denver May 9 to 12.

XL Hybrids introduces cloud-based fleet analytics system

XL Link is currently measuring key performance indicators in vehicles equipped with XL3® Hybrid Electric Drive Systems for major fleets, such as the City of Boston, Yale University, AmeriPride Services and Montgomery County, Md., to name a few.

Truck plows into Las Vegas transit bus, injures 15

One truck passenger, a woman who wasn’t wearing a seat belt, is in critical condition with life-threatening injuries, while the driver and the other occupants of the truck were also hospitalized with nonlife-threatening injuries, including broken legs. Ten bus passengers also were sent to hospitals, but their injuries were minor or nonlife-threatening.

Haldex launches Midland value line brand in North America

Midland products today include actuators, air tanks, air coils and air tubes as well as electrical coils, clutch, fittings, glad-hands and water pumps.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close