Topic : PSA

1 - 8 of 8

[Video] Translink Rail Safety Campaign - Summer 2017

Security and Safety | August 16, 2017

Translink has released CCTV footage (no sound) of level crossing and platform misuse at various locations across the network. Published on Aug 15, 2017

MBTA launches PSA campaign using full-motion GIFs

Management & Operations| July 14, 2017

These PSAs aim to promote rider etiquette and safety awareness in a new, engaging way.

Security and Safety | March 1, 2017

OLI partners with USDOT to launch Rail Safety Week

Planning for awareness campaign, local events, and distributing safety tips for pedestrians, drivers, transit riders and passenger rail users throughout Rail Safety Week.

Security and Safety | December 9, 2016

[Video] No Video is Worth the Risk

A look at the deadly situations people put themselves in when making a video on or near railroad tracks, from Operation Lifesaver Inc., the national rail safety education nonprofit. This public service announcement raises awareness of the dangers of trespassing on railroad property. See Tracks? Think Train! Learn more at oli.org, or visit seetracksthinktrain.org

Security and Safety | June 22, 2016

L.A. Metro's new animated rail safety videos show 'dreadful outcomes'

The series of six videos reminds people that “safety begins with you” and tackles issues such as running to catch a train, lack of attention while driving a car near tracks and failure to follow posted safety instructions.

Security and Safety | January 21, 2016

[Video] Dumb Ways to Die - Case Study

Young people don't listen to safety messages, so how do you get them to stop being unsafe around trains? By making it the dumbest way to die. This case study shows how this thought led to the development of the "Dumb Ways to Die" video as a safety message for Metro Trains in Melbourne, Australia, which went from viral video to an award-winning phenomenom. Published on Jun 18, 2013

Security and Safety | August 12, 2015

Operation Lifesaver Awards $204K for Crossing Safety Campaigns

These state programs will use the funding to spread “See Tracks? Think Train!” safety messages via television, radio, billboards, sporting events and movie theatre advertising;  create eye-catching displays for public education at large events; and target students, school bus drivers, Spanish-speaking populations and the news media to raise awareness about the dangers near tracks and trains.

Rail| June 3, 2015

Operation Lifesaver introduces new video PSA

Operation Lifesaver launched the “See Tracks? Think Train!” campaign in 2014 and developed this new VPSA in response to an increase in 2014 railroad crossing incidents. Preliminary 2014 statistics from the FRA cite an increase of 8.9% in crossing incidents and 16.4% in crossing-related deaths; crossing-related injuries fell 13.3%.

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