Management & Operations

New California bus service starts quickly, eclipses projections

Posted on July 1, 2005

In mid-May, Santa Maria Area Transit launched its new commuter service the Breeze Bus, offering 15 daily trips between Santa Maria, Calif., Vandenberg Air Force Base and Lompoc. Recent data showed a strong start for the service, as ridership numbers exceeded expectations, with 2,478 riders in June 2005, surpassing first-year service projections by 63%. Various studies through the years yielded conflicting conclusions regarding the feasibility of intercommunity transit in northern Santa Barbara County. However, interest in a commuter route between Lompoc and Santa Maria continued to grow. In 2003, the Santa Barbara County Association of Governments approved a three-year pilot program to begin transit service. The demonstration program is funded through a CMAQ (Congestion Mitigation Air Quality Program) grant. Though it could not have been foreseen at the time, the need for this new service increased dramatically in April 2005 (two months before launch), when Greyhound eliminated Lompoc and Vandenberg from its schedule. In an effort to provide much-needed service for air force base personnel and contractors, a Vandenberg shuttle service was launched, which meets the Breeze Bus and takes commuters to their work locations on base. For the service, four Opus low-floor buses manufactured by Optima Bus Corp. were purchased, at $240,000 each, for a total cost of $960,000.

View comments or post a comment on this story. (0 Comments)

More News

NorthEast Charter joins IMG network

The company joins IMG’s Cyr Bus Lines in serving the state of Maine and surrounding areas.

TriMet's GM McFarlane to retire

He led the expansion of TriMet’s light rail system, which has become a national model for integrating land use and transportation planning, policy and development.

Nashville mayor unveils $5.2 billion transportation plan

It includes 26 miles of Nashville’s first-ever light rail system, four rapid bus routes, a dramatic increase in the service and frequency of the bus system, and a strategy of service and infrastructure improvements.

RATP Dev North America adopts one brand

Rebranding of McDonald Transit and RDMT simplifies client interactions by immediately connecting clients to the parent company in North America.

MV Transportation names IT exec to CEO post

Kevin Jones joins MV from DXC Technology, a publicly traded IT services company, where he served as sr. VP and GM of the Americas region.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close