MBTA, Samaritans launch suicide prevention campaign
Digital signage will run messages daily offering a help line call and text number, while announcements will be made at key transit stations and will expand to cars and bus stations.


BOSTON — The Massachussetts Bay Transportation Authority (MBTA) in partnership with Samaritans launched a new anti-suicide program in which the MBTA will begin broadcasting announcements with helplines for passengers in need, Metro Boston reported.
“The idea came when two people attempted suicides on the Red Line [last year] at Broadway and at Downtown Crossing during the afternoon commute,” said MBTA GM Frank DePaola. This lead the T to the Samaritans, a local suicide prevention group, the report said.
Digital screens will run daily messages offering a help line call-and-text number. These messages will air at "key transit stations,” and will expand to cars and bus stations. The 'You are Not Alone' campaign will also include signs at Commuter Rail stations and PSA posters in the coaches, according to Metro Boston.
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