Motorcoach

2 companies collaborate to promote UMA Expo 2012

Posted on March 23, 2011

Frost Miller Group (FMG) was hired by NaylorCMG to promote the UMA Motorcoach Expo in Long Beach, Calif. on Feb. 8 to 12, 2012.

This is the first time Bethesda, Md.-based Frost Miller Group will work in conjunction with Naylor on the oldest trade show for the motorcoach sector in the U.S. The integrated marketing communications firm will immediately start producing exhibitor marketing materials, including an exhibitor prospectus, sponsor brochures, postcards, direct mail pieces and floor plan mailers.

Fairfax, Va.-based Naylor CMG manages exhibit sales for the UMA Expo, which attracts more than 2,000 attendees each year.

Frost Miller Group has worked on eight different tradeshows with NaylorCMG since 2005.

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