Motorcoach

Wells Fargo, Motorcoach Council team for initiative

Posted on April 25, 2011

The Motorcoach Council Inc. announced that Founding Partner, Wells Fargo Equipment Finance, committed $1,500 to a new incentive plan that rewards motorcoach operators for their participation in the Council's Coach Vendor Parts Program, a collaborative effort between ABC, MCI, Prevost and Setra and their respective customers to help fund a nationwide, consumer-facing education and outreach campaign that conveys the numerous attributes of motorcoach travel.

"Wells Fargo believes the Motorcoach Council's marketing campaign has the potential to increase the overall size of the motorcoach market and, therefore, we want to support their efforts. An expanding market strengthens the financial condition of our customers and allows us to grow with them," stated Matt Hotchkiss, vice president/territory manager, Wells Fargo Equipment Finance Inc.

Beginning April 25, 2011, the Motorcoach Council will award $50 gift cards to the next 30 motorcoach operators to enroll in the Coach Vendor Parts Program, courtesy of Wells Fargo Bank.

"This new incentive program is an exciting way for Wells Fargo to expand our support of the Motorcoach Council and encourage participation in the new parts program, a sustainable revenue model for the motorcoach industry's public awareness campaign," added Hotchkiss.

Participating motorcoach operators elect to donate ½ of one percent of their annual parts purchases (multiply .005 of net parts purchases to estimate cost) as a voluntary contribution to the campaign.

Interested parties should contact [email protected] or download the Parts Program Enrollment Form online at www.MotorcoachCouncil.org/involved.

 

View comments or post a comment on this story. (0 Comments)

More News

Mont.'s Karst Stage adds first Temsa vehicle

The new coach is equipped with Alcoa wheels, 110-volt outlets, ample underfloor luggage space, three-point seat belts, and a Cummins/Allison powertrain.

ABA to kick off 2017 Capitol Hill Fly-In

Will provide ABA members an opportunity to meet with their elected legislative officials and staff to discuss the important issues facing the motorcoach, travel, and tourism industries today.

MCI adds to new coach, pre-owned coach sales teams

Shane Shipman has joined MCI as new coach sales VP, southeastern U.S. He is taking over the territory from Brian Lichter, who is returning to MCI Pre-Owned Coach sales representative for the Midwest, effective May 1.

UMA names Tetschner president/CEO

He comes to UMA following 25 years at the National Speakers Association where he served as CEO for the past 18 years.

Seattle launches shared transit stop pilot with Microsoft

The six-month program allows private shuttle buses operated by participating companies to use public transit stops.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close