Motorcoach

Wells Fargo, Motorcoach Council team for initiative

Posted on April 25, 2011

The Motorcoach Council Inc. announced that Founding Partner, Wells Fargo Equipment Finance, committed $1,500 to a new incentive plan that rewards motorcoach operators for their participation in the Council's Coach Vendor Parts Program, a collaborative effort between ABC, MCI, Prevost and Setra and their respective customers to help fund a nationwide, consumer-facing education and outreach campaign that conveys the numerous attributes of motorcoach travel.

"Wells Fargo believes the Motorcoach Council's marketing campaign has the potential to increase the overall size of the motorcoach market and, therefore, we want to support their efforts. An expanding market strengthens the financial condition of our customers and allows us to grow with them," stated Matt Hotchkiss, vice president/territory manager, Wells Fargo Equipment Finance Inc.

Beginning April 25, 2011, the Motorcoach Council will award $50 gift cards to the next 30 motorcoach operators to enroll in the Coach Vendor Parts Program, courtesy of Wells Fargo Bank.

"This new incentive program is an exciting way for Wells Fargo to expand our support of the Motorcoach Council and encourage participation in the new parts program, a sustainable revenue model for the motorcoach industry's public awareness campaign," added Hotchkiss.

Participating motorcoach operators elect to donate ½ of one percent of their annual parts purchases (multiply .005 of net parts purchases to estimate cost) as a voluntary contribution to the campaign.

Interested parties should contact [email protected] or download the Parts Program Enrollment Form online at www.MotorcoachCouncil.org/involved.

 

View comments or post a comment on this story. (0 Comments)

More News

Prevost names new coach regional sales manager

Dale Paziuk joined Prevost in 1999, beginning as a field service representative serving the Northwest, will serve in Western Canada and Northwestern U.S..

Crowdsourced tech company, OurBus, expanding in Northeast

New route will connect Washington, D.C; Philadelphia; Allentown, Pa.; and Binghamton and Ithaca, N.Y., effective September 21.

Mich.'s Indian Trails adds Prevost, Temsa coaches

The H3-45s all have comfort features comparable to a commercial airline’s business class — reclining seats with ample leg room, headrests and footrests, and more.

ABA Foundation's board plots future of group travel industry

Pledged to continue using the ABA's Marketplace as the focal point for raising funds for its Fund A Future scholarship campaign.

FlixBus European business sees 50% uptick over summer

Top destinations in summer 2018 were: Berlin, Paris, Munich, Hamburg, Prague, Frankfurt, Vienna, Amsterdam, Rome, and Milan.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation