Greyhound is commemorating its 100th anniversary. To celebrate, the company will host a series of events scheduled throughout the year — showcasing its growth from one vehicle operating out of Hibbing, Minn., to its current standing as one of the world’s most iconic brands and an integral part of America’s transportation infrastructure.
Photo courtesy M.O. Stevens
On May 29, the company will launch its Centennial Tour, which will be composed of two mobile museum tours simultaneously moving across the U.S. Visiting nearly 40 cities over the next seven months, the Centennial Tour will feature two buses converted into mobile museums, featuring displays of memorabilia, such as signage, vintage driver uniforms and an entire wall of history where guests will be able to see Greyhound’s transformation over the years, as well as view videos via interactive touchscreen displays.
The tours will also feature restored classic coaches, such as the 1914 Hupmobile, 1931 Mack, 1937 Yellow Coach, 1947 Silversides, 1948 ACF Brill I-41, 1954 Scenicruiser, 1968 Scenicruiser and the 1984 Americruiser 2. To showcase the company’s recent transformation, several of Greyhound’s new, modern coaches featuring amenities such as free Wi-Fi, leather seats, power outlets and extra legroom will round out the tour.
“Greyhound has joined an elite group of brands that have withstood the test of time to celebrate 100 years of business, but we’re only here because of hardworking employees, doing what’s right when no one’s watching and dedication to delivering an exceptional customer experience,” said Dave Leach, president/CEO, Greyhound.
In 2007, Greyhound became a division of FirstGroup, one of the top transport companies in the UK and North America. Starting in 2009, Greyhound began buying new buses, featuring a neoclassic livery and equipped with modern amenities, the latest in safety features and environmental technology.
By the end of this summer, nearly all of Greyhound’s fleet of more than 1,200 coaches will be new or like-new. Additionally, Greyhound is already working on a massive upgrade to its digital platforms, with a more modern reservations system, new online and mobile offerings and providing guests with real-time travel updates.
The company is also launching a new microsite, which not only will showcase Greyhound’s history, but will continue to be updated with new ventures the company embarks upon.