News Tagged With: revenue-generation
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November 6, 2014

Fla.'s HART teams for digital ad project

Program allows local businesses to go online, view a map of HART, add one or multiple stops to a shopping cart and check out, and then, Commuter Advertising will upload their media to play onboard HART buses at the purchased stop(s).


October 2, 2014

Should transit agencies run alcohol ads to raise cash?

A study of 26 major U.S. transit markets recently conducted by researchers at the advocacy group Alcohol Justice concluded that half of them allowed alcohol advertising, while the other half banned it in some way.


August 20, 2013

Chatham Area Transit proposes tax allocation district to fund streetcar

This resource is projected to generate anywhere from $36.7 million to $84.5 million in revenue, which the transit agency proposes $16 million of those funds be earmarked for the streetcar project.


March 14, 2013

MARTA begins website ad pilot project

Program estimated to generate around $1,000 to $5,000 per month at no cost to the authority.


July 19, 2012

N.Y. MTA allowing ads on MetroCards

To make the program more attractive, the MTA is opening up space on the fronts of the iconic cards for the first time, and is reducing advertising rates.


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