December 22, 2011

MBTA looks to Charlie card for ad revenue

BOSTON — The Massachusetts Bay Transportation Authority may soon remove the popular Charlie icon from its Charlie Card transit passes to make way for advertising to close a $161 million budget gap, BostonHerald.com reported. For the full story, click here.

To read about how other transit systems are looking into selling naming rights of bus stops, rail stations and other properties, click here.

deli.cio.us digg it stumble upon newsvine
[ Request More Info about this product / service / company ]


E-NEWSLETTER

Receive the latest Metro E-Newsletters in your inbox!

Join the Metro E-Newsletters and receive the latest news in your e-mail inbox once a week. SIGN UP NOW!

View the latest eNews
Express Tuesday | Express Thursday | University Transit

White Papers

Mass Transit Capital Planning An overview of the world-class best practices for assessing, prioritizing, and funding capital projects to optimize resources and align with the organization’s most critical immediate and long-term goals.

The Benefits of Door-to-Door Service in ADA Complementary Paratransit Many U.S. transit agencies continue to struggle with the quality of ADA service, the costs, and the difficulties encountered in contracting the service, which is the method of choice for a significant majority of agencies. One of the most basic policy decisions an agency must make involves whether to provide door-to-door, or only curb-to-curb service.

Mass transit mobile Wi-Fi & the public sector case study How Santa Clara Valley Transportation Authority successfully implemented Wi-Fi on its light rail and bus lines

More white papers


STORE
METRO Magazine - June 2013

METRO Magazine
Here are the Highlight:
  • Top Rail Survey
  • SunRail to Transform Florida’s Commuter Culture
  • Smaller Systems Face Fleet, Expansion Issues
    And much more…
  •  
    DIGITAL EDITION

    The full contents of Metro Magazine on your computer! The digital edition is an exact replica of the print magazine with enhanced search, multimedia and hyperlink features. View the current issue