May 21, 2012

ABA, N.Y. Group Sales extend agreement

The American Bus Association (ABA) and New York’s Group Sales Box Office signed a three-year agreement where Group Sales Box Office will continue to be a sponsor of the ABA’s Marketplace.

With the recent merger of Group Sales Box Office and Broadway.com, ABA operator members will have the benefit of meeting with and being entertained by the preeminent Broadway ticket agency in the nation. Group Sales Box Office will sponsor the ABA’s All Delegate Lunch in Charlotte, N.C., Jan. 7, 2013, Nashville, Tenn. in 2014 and Marketplace 2015. The All Delegate, Best of Broadway Luncheon, is one of the highlights of Marketplace.

ABA and Group Sales Box Office/Broadway.com have long had a very successful relationship and this agreement insures that ABA delegates at future Marketplace events will have more opportunities to network and be entertained at the same time.

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