METRO Magazine Logo
MenuMENU
SearchSEARCH

Wis.’s GO Riteway greens fleet

A grant from the Wisconsin Clean Transportation Program helped the coach operator convert its fleet from gasoline to propane autogas, add hybrid-electric vehicles, and build a propane refueling station.

February 5, 2013
Wis.’s GO Riteway greens fleet

 

2 min to read


GO Riteway Transportation Group is not putting the brakes on its efforts to care for the environment. Between its use of alternative fuels, idling technologies and policies and advanced technology vehicles, the motorcoach operator is making strides in petroleum reduction.

Thanks to a grant from the Wisconsin Clean Transportation Program (WCTP), over the past few years GO Riteway has greatly reduced its use of petroleum in the Milwaukee area.   

Through assistance from the Wisconsin State Energy Office and Wisconsin Clean Cities-SEA, who administer the WCTP, GO Riteway's fleet has gone greener. In 2012, the conversion of GO Riteway's airport shuttle fleet from gasoline to propane autogas was completed. Thirty-one shuttle vans were converted with the Roush Cleantech Propane Autogas Conversion System. In late 2011, GO Riteway built a propane refueling station for its shuttle vans. Funding for the conversion of the airport shuttle fleet was provided by the WCTP.

In addition to funding for propane conversions, the WCTP provided funding for the up-fit costs for five GO Riteway school buses and one 24-passenger commercial minicoach. Up-fitting is a term used for the conversion of gas burning vehicles to run on cleaner burning propane autogas. 

Other green vehicles within the GO Riteway are 16 Thomas Freightliner C2 school buses that run on the Eaton hybrid regenerative braking system and two International school buses, also run on the Eaton regenerative braking system. Two Chevy Volts, which run on electric hybrid technology, were introduced to the fleet in early 2012 and are used by the outside sales team. The Volts run 35 miles on battery power before switching over to gas operation.  

Going forward, GO Riteway and the Wisconsin Clean Transportation Program will continue their efforts together and individually to do what they can to improve the air quality in and around the metro Milwaukee area.

More Motorcoach

An ABC motorcoach on the road.
Motorcoach•by Alex Roman•November 1, 2026

Financing, Fleet Replacement Requires a More Strategic Approach

Executives from ABC Companies and MCI discuss how rising costs, changing market conditions, and post-pandemic challenges are prompting motorcoach operators to rethink financing strategies, fleet replacement cycles, and long-term planning.

Read More →
College students boarding a Master's Transportation Bus
Motorcoach•by Alex Roman•October 23, 2026

Rethinking the Road: Transportation Challenges for Smaller College Athletics

Smaller college athletic programs are rethinking fleet strategies as rising costs, driver shortages, and longer travel distances put new pressure on transportation budgets.

Read More →
Turning Transportation Challenges into Opportunities
Management•by Alex Roman•October 22, 2026

Brian Dickson on Building Stronger, More Resilient Transportation Organizations

Bus Business Consultants Founder Brian Dickson discusses the leadership principles, operational discipline, and strategic planning that separate transportation companies positioned for long-term success from those stuck in survival mode.

Read More →
Ad Loading...
ABC Companies President and CEO Roman Cornell
Bus•by Alex Roman•October 21, 2026

Roman Cornell on ABC Companies’ Evolution and the Future of Passenger Transportation

The company’s CEO discusses carrying forward a third-generation family legacy, ABC’s continued evolution in passenger transportation, support for increasingly complex fleets, and how technology and continued investment could help operators improve uptime.

Read More →
Management•September 24, 2026

From Surviving to Thriving: Building Stronger Transportation Organizations

Bus Business Consultants founder Brian Dickson shares lessons on leadership, organizational health, and creating options for long-term success in a changing transportation industry.

Read More →
Cover of ABAF's Canadian Motorcoach Report
Motorcoach•by Alex Roman•September 22, 2026

Report: Canadian Motorcoach Industry Generates $4.4B in Economic Impact

The 2025 Motorcoach Economic Impact Report finds motorcoach travel supported nearly 25,000 jobs and generated $980 million in federal, provincial, and local taxes.

Read More →
Ad Loading...
Prevost's Elk Grove Village, Illinois Service Center
Motorcoach•by Staff and News Reports•September 18, 2026

Prevost Opens Expanded Chicago-Area Service Center

The $8.1 million Elk Grove Village investment nearly triples facility space while adding service capacity, parts storage, and customer amenities.

Read More →
Third Generation Joins Dan Dipert Coaches Leadership Team
Management•by Alex Roman•September 17, 2026

People Movement: Dan Dipert Coaches Adds Third-Generation Leader, Keolis Names New Valley Metro VP/GM, and More

In this edition, we also cover recent appointments and announcements at the Wabtec, SilverRide, HNTB, and more, showcasing the individuals helping to shape the future of transportation.

Read More →
AAAHI receiving METRO's Innovative Operator of the Year Award
Motorcoach•by Alex Roman•September 16, 2026

METRO Opens Submissions for 2026 Motorcoach Awards

Nominations are now being accepted for METRO Magazine’s Operator of the Year and Innovative Operator of the Year awards.

Read More →
Ad Loading...
Rendering of an Alstom train in a VIA Rail Station
Technology•by Alex Roman•September 10, 2026

Biz Briefs: Alstom Lands Canadian Contract, LYT to Supply California TSP, and More

In METRO's latest installment, we take a look at recent news from Complete Coach Works, Beep, FlixBus, and more partnerships making headlines across the transportation sector.

Read More →