Rail

BART program attempts to keep riders

Posted on November 5, 2009

Now that the Bay Bridge has reopened, the Bay Area Rapid Transit District (BART) is studying ridership data and feedback from new and infrequent riders, in hopes of attracting them to take public transit on a regular basis.

BART saw record ridership during the emergency bridge closure, suggesting that many Bay Area residents can take public transit when the bridge is out -- but for various reasons don't do so regularly under normal conditions.

On Wednesday, the first full day of the emergency bridge closure, BART began an online survey aimed at finding out more about those reasons, with about 1,500 people responding. Although anyone could take the survey, analysis will focus on the responses from first-time or infrequent riders.

Suggestions given in verbatim, open-ended comments for what would get people to ride BART more frequently included: expanding service, improving parking availability at stations, making machines easier to use, ensuring announcements and signage are clear, keeping trains clean and providing more police presence. BART will dig deeper into the statistical data from questions about trip origins, destinations and frequency.

"This data gives us great insight into people's decisions," said Steve Beroldo, BART principal research analyst "It will help us to address the concerns they raise and, we hope, eventually see more of these occasional riders become regular riders."

Some customers commented that the potential flip side of increased ridership is crowded trains and filled parking lots at BART stations, which in turn can deter people from taking transit. During the emergency closure many people made adjustments to mitigate those problems, but in the long term, finding funds to increase BART capacity will be important to meet future demand, according to the agency.

 

View comments or post a comment on this story. (0 Comments)

More News

Metra Electric's original Highliner railcars officially retired

The railcars began serving customers on the Illinois Central, now the Metra Electric Line, on May 31, 1971. Federal funds covered two-thirds of the $40 million cost and the IC paid the rest.

Bombardier wins Edmonton light rail contract

Will be responsible for the design and supply of the vehicles, signaling, communications, power supply and distribution, overhead catenary system and related depot equipment. Bombardier's scope is valued at approximately $280 million.

Calif. high-speed rail lawsuit back in court

Attorneys for a group of Central Valley farmers will argue in Sacramento County Superior Court that the state can no longer assure Californians of the claims made in 2008.

OC Streetcar receives $125M federal funding boost

Funding identified in President Obama’s 2016-17 budget for 4.1-mile Santa Ana/Garden Grove project.

South Phoenix rail extension on track to launch a decade early

The planned extension will be the first project to get a boost from the city's Transportation 2050 program, which raised sales taxes to fund bus, street and light-rail improvements.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close