Rail

Phoenix Metro to wrap trains for buy local initiative

Posted on October 10, 2011

To celebrate all of the local businesses in the valley, Local First Arizona partnered with Phoenix Metro to create a light rail wrap and a full marketing campaign for "Shift the Way you Shop," to run through the holidays that will include a mobile app riders can use to find any locally-owned retail store, restaurant or entertainment within one-half mile of each light rail stop.

The mobile app is free and will be available beginning October 12.

"Local businesses are assets to our line," said Metro CEO Steve Banta. "The partnership with Local First Arizona is another opportunity for us to connect with these businesses and provide value to our transit riders."

For the launch, several notable people in the valley will identify their favorite light rail stops and join riders, local first fans, and others to ride and explore their community.

Shift the Way you Shop was inspired by a study that was recently completed in Grand Rapids, Mich., that examined the spending patterns of residents and businesses. Grand Rapids County simply shifted 10 percent of their spending from national to local businesses, the result would be 1,600 new jobs, an additional $130 million invested in the local economy and an increase of $50 million in local wages within one year.

View comments or post a comment on this story. (0 Comments)

More News

Ill. bill doubles fines for drivers who illegally cross railroad tracks

The legislation doubles the fines from $250 to $500 for a first offense and from $500 to $1,000 for a second or subsequent offense.

FTA's Flowers testifies on D.C. Metro rail safety oversight progress

Through a comprehensive Safety Management Inspection, three Safety Directives, two immediate action letters, and ongoing inspection and investigation activity FTA safety oversight is requiring WMATA to take numerous positive actions to improve safety for passengers and workers.

Siemens consortium to deliver 22 trains to Bangkok

Delivery of the first metro trains is scheduled in 2018, and the order will be completed in the following year.

Sacramento RT considering closing light rail line indefinitely

The agency opened its $44 million Green Line only four years ago; however, the line currently averages only 440 boardings a day with limited service, and costs RT $330,000 annually to operate.

L.A. Metro celebrates launch of Expo Line to Santa Monica

The 6.6-mile Expo extension runs from Culver City to Santa Monica and includes seven stations. Ridership on the new portion is projected to total 18,000 to 20,000 weekday boardings after the first year of service. The travel time from downtown L.A. to the Downtown Santa Monica Station is 48 minutes.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close