CATS' trolley service for LSU football games a success

Posted on November 28, 2011

In the wake of the tremendous success of Louisiana State University (LSU) football this season, the Capital Area Transit System (CATS) in Baton Rouge, La., developed the "Trolley Rouge" — a seasonal route that highlights cultural, dining and shopping venues in the area.

With more than 200,000 visitors to Baton Rouge for each of the home football games, Trolley Rouge is linking those visitors as well as locals to gaming and entertainment venues, restaurants and shops.

Trolley Rouge, which began in October and was scheduled to run through the Thanksgiving holiday weekend, was run as a weekend route, with late-night service to accommodate home LSU football games.

Because of the remarkable success of the first season, Trolley Rouge will be run on a seasonal basis to coincide with events happening in the capital city.

"We are thrilled with the success of Trolley Rouge and can't wait for CATS to run the service again for the upcoming bowling convention, riverboat tourists, Mardi Gras revelers and LSU baseball fans in 2012 and beyond," said Paul Arrigo, president of the Baton Rouge Convention and Visitors' Bureau.


View comments or post a comment on this story. (0 Comments)

More News

L.A. Metro receives milestone 50th Kinkisharyo light rail vehicle

Currently, there are 38 Model P-3010 vehicles in service and the 50th car should be ready for revenue service by mid-December.

Amtrak bans Samsung Galaxy Note 7 smartphones

Faulty batteries on the phones that can overheat are blamed for fires around the world, prompting Samsung to issue recalls and stop production on the Note 7. The FAA has already banned the phones from all airlines.

DART adds 3 miles to Blue Line light rail system

Connecting an area known as the Education Corridor to downtown by light rail enables more people to discover the academic programs offered at the UNT Dallas, Paul Quinn College and Cedar Valley College.

LA Metro unveils new tunnel boring machine named Angeli

At the event Board Chair Fasana awarded TAP Cards to students who won contests to name the TBM and create an illustration for its tail shield.

Bombardier confirms progress on turnaround plan

The actions support the company’s efforts to build its earnings growth potential and highlight its focus on improving productivity, reducing costs, and optimizing its worldwide footprint to deliver increased value to customers and shareholders.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment



Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close