BART considering rail station sponsorships, more to fill budget gap

OAKLAND, Calif. — In an attempt to generate revenue, the San Francisco Chronicle reports that BART is considering a range of options, including service cuts, allowing corporations to pay to have their names associated with stations, and making changes to fares and parking fees.

In November, voters approved a $3.5 billion bond measure to rehabilitate BART, however, declining revenue and rising costs mean the agency could face a $25 million to $45 million operating deficit in the coming budget year.

According to the Chronicle, the ideas being discussed by BART officials is an attempt to get out in front of the issues before they become major emergencies for the agency. For the full story, click here.