Security and Safety

OLI's new rail safety videos aimed at educating young adults

Posted on November 29, 2017

Screenshot via OLI
Screenshot via OLI

Operation Lifesaver Inc., (OLI) the national rail safety education nonprofit, has released five new videos aimed at educating younger adult audiences on the dangers of being near tracks and trains. The new videos were developed as part of OLI’s ongoing mission to reduce collisions, fatalities and injuries at highway-rail crossings and prevent trespassing on or near railroad tracks. The new materials include two animated videos aimed at risk-taking younger males and three music videos.

OLI Interim President Wende Corcoran said, "These engaging new materials were designed to emphasize our key safety messages with younger adult audiences. We're grateful to our safety partners at the Federal Railroad Administration for providing the funding for these rail safety education tools."

Corcoran said the animated one-minute videos, titled “Time to Wait” and “Hit by a Train,” target males aged 18 to 35, the demographic most likely to be involved in crossing and trespass incidents. The music videos, titled “A Story to Tell,” “You Better be Aware,” and “Operation Lifesaver Rap,” were created as part of a digital advertising campaign during the first U.S. Rail Safety Week, held September 24 to 30.


"These new materials are intended to be shared on social media with family, friends, and other safety-minded organizations," said Corcoran. “We urge all of our volunteers and fellow safety advocates to post links to the videos and like, retweet and pin them to help raise awareness — and save lives.”

You Better Be Aware from Operation Lifesaver on Vimeo.

Operation Lifesaver Rap from Operation Lifesaver on Vimeo.

A Story to Tell from Operation Lifesaver on Vimeo.

View comments or post a comment on this story. (0 Comments)

More News

Mass., Hawaii attain FTA State Safety Oversight certification

There are 30 states that must obtain FTA certification of their SSO Programs by April 15, 2019. Four states have already met the deadline: Ohio, Minnesota, Utah, and the District of Columbia.

Paris transport launches 'shock' ads to fight sexual harassment

According to surveys, some 87% of female users of public transport say they have been the victim of sexist or sexual harassment.

DART staff join effort to communicate new security initiatives to riders

The agency is adding security officers and new cameras on platforms, buses, and trains.

Calif. police driving decoy bus to catch tech shuttle shooter

CHP officials believed the suspect has been shooting a BB gun from another vehicle, which has resulted in damaged windows and dented exteriors.

JTA, ELERTS team to launch mobile safety app

JTA See & Say makes it easy for individuals to communicate threats, safety, and security concerns in real-time.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment


Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close