Duke U. bus falls short of ridership goal

Posted on July 11, 2011

DURHAM, N.C. — Last year, Duke University launched a project that would connect students and downtown Durham with a new bus system, The Chronicle reported. Durham and school officials are now evaluating the success of the Bull City Connector program and asking themselves whether students are taking full advantage of the free transportation between West Campus and the downtown area.

Although officials originally hoped the buses would serve approximately 2,000 riders a day, daily ridership is roughly 1,500, Phail Wynn, Duke’s vice president for Durham and regional affairs, told The Chronicle. Most of the riders appear to be locals, particularly Duke employees going to and from work, instead of Duke students. For the full story, click here.

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