Topic : revenue generation

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London transport's innovative advertising methods generate $195M

Management & Operations| January 24, 2019

Strategies included introducing full-motion cross-platform screens, which customers can watch when standing on station platforms.

WMATA selling surplus property to cut costs, generate revenue

Management & Operations| January 16, 2019

Properties in Maryland, Virginia, and the District have potential for commercial, residential, and/or mixed-use development.

Rail| January 15, 2019

NJ TRANSIT lease plan to generate $2.1M in non-farebox revenue

Continues its efforts to maximize non-farebox revenue by leveraging prime retail locations at its train stations.

Management & Operations| July 26, 2018

SEPTA, NRG deal to rename rail station, enhance signage

The Broad Street Line station at the Sports and Entertainment Complex in South Philadelphia will become NRG Station.

Rail| June 13, 2018

As China's rail transit systems boom, public-private partnerships face reckoning

The results have not always been positive, as cities grapple with inexperienced state-owned companies and inadequate risk management overrides prudent accounting.

Mobility| September 28, 2017

Connect Transit to add electronic advertising signs

Will split revenue with UberDisplays 50/50 over the five-year deal. Officials hope it will bring in $150,000 per year for the system, but that assumes more buses get signs.

Management & Operations| September 21, 2017

Cleveland RTA partners with medical group to rebrand key route

Revenue from the MetroHealth Line sponsorship will be used to upgrade landscaping and bus stations along the route.

Rail| August 9, 2017

Despite funding issues, projections good for Las Vegas/SoCal HSR

XpressWest could draw about 21% of the total travel market by 2024 and 27% of the market by 2050.

Management & Operations| July 11, 2017

WMATA looking for ways to boost ad revenues

The most controversial of the revenue-generating ideas is expected to be the sale of station naming rights, which is currently forbidden by board policy. The board was firmly against the idea of selling naming rights in 2012.

Management & Operations| February 24, 2017

L.A. Metro reconsidering selling naming rights for trains, stations

Since board approval in December, the staff received new information from the Los Angeles County Counsel’s Office saying corporate naming decisions by Metro could lead to free speech entanglements

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