Management & Operations

Super Bowl weekend doubles MARTA ridership

Posted on February 5, 2019

MARTA Rail Operations remained flexible during the entire 10-day period of activities, adjusting service, adding trains, and even beginning 24-hour service a day earlier to accommodate the addition of a late-night concert to the event schedule.
MARTA
MARTA Rail Operations remained flexible during the entire 10-day period of activities, adjusting service, adding trains, and even beginning 24-hour service a day earlier to accommodate the addition of a late-night concert to the event schedule.
MARTA
The Metropolitan Rapid Transit Authority (MARTA) moved over a half-million customers during the three-day Super Bowl weekend as massive crowds took advantage of 24-hour rail service.

Saturday marked MARTA’s busiest travel day in decades, with an estimated 270,000 rail riders, more than double the number seen on a typical Saturday. Parking lots throughout the system were filled as customers parked their cars and took transit to avoid downtown parking fees and gridlock.

On Super Bowl Sunday, 155,000 customers took MARTA rail to enjoy activities downtown and see the big game. Riders were greeted by more than 600 Transit Ambassadors, positioned throughout MARTA’s 38 rail stations. These re-deployed administrative employees worked over 3,000 hours during the 10-day operational period.

MARTA Rail Operations remained flexible during the entire 10-day period of activities, adjusting service, adding trains, and even beginning 24-hour service a day earlier to accommodate the addition of a late-night concert to the event schedule.

Saturday marked MARTA’s busiest travel day in decades, with an estimated 270,000 rail riders, more than double the number seen on a typical Saturday.
MARTA
Saturday marked MARTA’s busiest travel day in decades, with an estimated 270,000 rail riders, more than double the number seen on a typical Saturday.
MARTA
“Our performance proved MARTA was ready,” said Chief of Rail Operations David Springstead. “We had two minor issues, one involving a trespasser near the tracks and another caused by a small fire on adjacent CSX property, where we implemented our contingency plans and minimized the service impact to our customers. On Sunday, the MARTA team worked quickly and efficiently to clear large crowds within 90 minutes of the end of the game.”

MARTA police officers were highly visible throughout the system. More than 500 sworn officers, MPD and those assisting from other agencies, worked around the clock to ensure there were no public safety issues.

MARTA has been the major transit provider for a string of large-scale sporting events, including three Super Bowls, the 1996 Olympic Games, and most recently, the MLS Cup where the city’s newest sports franchise, Atlanta United, won its first championship.

View comments or post a comment on this story. (0 Comments)

More News

MARTA moving ahead with historic transit expansion program

The program marks a major shift in the agency's approach to project delivery, with a commitment to seeking public-private partnerships.

Cummins names new president for Rocky Mountain Region

Brian Ondre was previously executive director, North America business growth and improvement, for Cummins Sales and Service North America.

Cities release best practices for managing mobility data

Report provides guidance on how to ensure individual privacy as data collection becomes easier and more widespread.

MCI names new VP, regional sales, for Eastern Canada

Jean-Philippe "JP" Nadeau joins MCI following a 10-year career in commercial bus sales.

L.A. Metro fill key executive leadership positions

The positions were open because of notable departures from Metro over the last half year.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation