Motorcoach

Motorcoach Council partners for transit advocacy campaign

Posted on February 13, 2012

The Motorcoach Marketing Council joins Smart Move, a joint long-term industry campaign promoting a greater use of collective passenger transportation by bus and coach worldwide.

The Smart Move campaign is endorsed by 86 committed partners around the world, and will now include the U.S.-based Motorcoach Marketing Council; thousands of bus/coach operators; several international industry organizations such as the American Bus Association, Global Passenger Network, and United Motorcoach Association; vehicle manufacturers; media partners; and individual supporters, all advocating the objectives of and sharing the values of the campaign.

“It is a natural fit for the Council to join Smart Move and contribute to this global industry effort,” stated the Council’s Chairman, Brian Annett of Annett Bus Lines, based in Sebring, Fla. “We share the same long-term goals to improve public perception of the motorcoach, and fill more seats,” said Annett. By working together, the Smart Move partners aim to educate policymakers and travelers across the globe about the fiscally attractive, convenient and eco-friendly advantages only a bus/coach provides.

"We're very excited about taking our campaign globally,” said Victor Parra, president and CEO of United Motorcoach Association, and Director of the Motorcoach Marketing Council, when announcing its new partnership with Smart Move at the United Motorcoach Association Expo in Long Beach, Calif. “Now, millions of travelers around the world will see the same campaign messages advocating the many advantages of motorcoach travel,” Parra added.

By way of the new partnership, the Motorcoach Marketing Council will disseminate and share Smart Move campaign and marketing materials, fact sheets, videos and best practices with its motorcoach operators and campaign supporters to strengthen the Smart Move outreach to politicians, media, and the general public.

View comments or post a comment on this story. (0 Comments)

More News

Motorcoach is greenest mode of transportation, ABA report finds

Compared motorcoach travel to travel by private automobiles, heavy urban rail, light rail, urban transit bus, TNCs, and more.

Michigan Flyer expands service to Detroit Metropolitan Airport

Awarded three-year airport service contract, along with an option to renew for two more years.

UMA taps United Bus Technology as tech partner for Busrates.com

The site has long stood alone in the industry as a non-broker lead generation tool for charter bus operators in North America.

FMCSA revises final rule for lease and interchange of commercial buses

The change is estimated to save over $8 million in regulatory costs, without reducing safety.

Q2 motorcoach sales down slightly, ABA Foundation report finds

The biggest drop in sales was in the 40 to 45 foot group, which went from 15 sold in the second quarter of 2018 to 4 sold in the second quarter of 2019.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation