
Hip Hop video memories were shared via Moments by OUTFRONT. The creative and music are custom to the borough in which it is featured.
Hip Hop video memories were shared via Moments by OUTFRONT. The creative and music are custom to the borough in which it is featured.
OUTFRONT QRad is a new content control capability that allows audiences to engage with ads by triggering changes directly on OUTFRONT's Liveboards.
Digital advertising has found a place in transit, and while it comes with a set of challenges along the way, agencies are taking advantage of the screen space to better inform riders in real time.
The initiative also includes the recent deployment of Mercury, a new communications platform that enables location-specific, targeted content to be sent to screens outside and in stations.
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