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VIA Metropolitan Transit

Modernizing the Measurement of Value

The transit industry has both embraced and allowed the singular definition of value to be that of ridership. Ridership goes up somehow the industry did something great.

Moving from Traditional to Modernized Transit

Thought leader and 21-time best-selling author Seth Godin recently shared in his daily blog a sentence that captured our attention “more and better aren't the same…" Indeed, and the space between more and better is the state of the public transit industry’s crossroad.

San Antonio's VIA Ridership Up in 2023

VIA attributed the increase in ridership primarily to its frequency on key routes. The agency's ridership data confirm that there is a correlation between bus frequency and ridership.

San Antonio's VIA Expands Link On-Demand Program

VIA’s fourth VIA Link zone, “VIA Link Randolph,” will provide service connecting an 18-square mile area with connections to Randolph Transit Center, Planned Eastside Mobility Hub, Artisan Apartments, and JBSA Fort Sam Houston Brooke Army Medical Center (BAMC).

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