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augmented reality

Mobile app replaces subway ads with art

Once the app is running, simply pointing your device at any of the 100 most widely circulating subway platform advertisements will cause the device to overlay curated digital art content, creating an augmented experience that blocks unwanted advertising.

NO AD mobile app replaces subway ads with art

The NO AD mobile app replaces the top 100 NYC subway ads with digital art using augmented reality technology. In doing so, the app creates a new exhibition space on top of existing subway advertising infrastructure.

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