As a solution, the city is working with employers to help low-income and part-time workers with unreliable transportation options commute to and from their jobs.
The service allows brands to place advertisements within a transit agency’s mobile traveler app and/or physical assets such as gates and ticket vending machines.
Velocia rewards commuters for taking public transit, car-sharing, bike and scooter-sharing, carpooling and even walking.
Launched last year, the platform and app rewards users for using eco-friendly forms of transportation, including transit and biking.
Riders will be eligible to compete in special public transit challenges to earn additional rewards, such as Amazon or Starbucks gift cards
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