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Prepare Today for a Pandemic-Free Future

The spread of the coronavirus has had a devastating impact on mass transit systems all over the world, particularly in large cities like New York City, Paris, and Tokyo.

How National Branding Could Boost Transit's Image

What if every single city or state had their own way of managing traffic with versions of solid/dotted/colored lines, sign shapes, and signal lights, and none of them followed a standard convention? As we consider many aspects of public transportation across the country, this scenario is somewhat the reality.