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youth ridership

SEPTA tapping riders for Instagram submissions

Encouraging riders, using the Instagram photo application, to take photos of SEPTA during their daily use of the system and caption the photo with what riding SEPTA means to them, along with the hash tag #iseptaphilly. Photos are aggregated into a live photo stream on www.iSEPTAPhilly.com.

OCTA CEO: Educating the next generation of transportation leaders

The transportation industry faces the potential loss of significant institutional knowledge as baby boomers retire. For many of us, a greater emphasis has been placed on ensuring we prepare those who will take over to successfully lead our agencies into the future. A program started by the Orange County Chapter of the Women’s Transportation Seminar is an ideal example of this kind of effort.

Courting the next generation of transit riders

What had been a rite of passage for young people — getting a driver’s license — isn’t as high a priority as it once was. Some members of “Generation Y” moving to Philadelphia from the suburbs for school and work may have never taken public transportation. This spring, SEPTA began courting this next generation of riders.

Is transit industry ready for Generation Y?

Recently, the University of Michigan Transportation Research Institute in Ann Arbor conducted a study on the driving habits of 16 to 39 year olds. The study found that number of 17-year-olds that had a driver’s license dropped significantly over a period of 25 years, from 69% in 1983 to 50% in 2008. Meanwhile, American aged 20 to 24 saw a drop as well, from 92% in 1983 to 82% in 2008.