Technology

Alaska's People Mover launches Masabi mobile ticketing

Posted on December 19, 2017

The Municipality of Anchorage’s Public Transportation Department launched mobile ticketing for its People Mover bus service, enabling riders to purchase and display tickets on their smartphones anytime, anywhere. Passengers can now download the free People Mover mTicket app for Android or Apple, and turn their smartphones into both ticket machine and ticket.

Passengers using the People Mover mTicket app can pay for their tickets using a credit or debit card. Tickets are then displayed on screen as a digital watermark and also contain a dynamic and encrypted barcode. Following purchase, passengers activate tickets and then show them to a driver when boarding.

Before today, People Mover was a cash only system. Fares purchased on the bus or at the Ticket Vending Machine required cash only. To use a credit or debit card, passengers had to visit the Downtown Transit Center or Anchorage library locations prior to boarding the bus.

People Mover is using the market leading Justride Platform from Masabi, which is already in use with over 30 transport agencies around the globe, including major cities such as New York, Las Vegas, Denver, and Los Angeles, as well as countries including France, Australia, and The Netherlands. As part of the deployment Justride will be using Mastercard Payment Gateway Services to enable simple, safe, and secure in-app digital payments.

“People Mover has now joined many innovative American transit agencies that are leading the way in delivering an enhanced experience for their passengers, while also reducing dwell times, making journeys faster and more convenient.” said Brian Zanghi CEO of Masabi. “We’re excited to be working with such an innovative agency to help improve transit in a very dynamic location.”

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