Photo courtesy Mtatrain
As part of an ongoing effort to improve the overall customer experience, NJ Transit expanded its MyTix mobile ticketing app to 59 South Jersey and Philadelphia-area bus routes.
Previously available only to rail customers, MyTix will now enable bus customers in southern New Jersey to purchase and display monthly passes using their smart phones.
MyTix is available for free download on any Web-enabled iOS or Android device, via the App Store and Google Play. To purchase monthly bus passes via MyTix, customers must first install the app and then create an account, which will securely save customers’ profile information and purchase history for ease of use.
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NJ Transit first introduced MyTix in April 2013 as a pilot program for rail customers on the Pascack Valley Line, as well as between Penn Station New York and the Meadowlands Rail Station for special events, to test the functionality of the app and determine the feasibility of expanding it to other rail lines.
In September 2013, NJ Transit expanded MyTix to the Main/Bergen County and Port Jervis lines, followed in October by the Montclair-Boonton and Morris & Essex lines, and in November to the North Jersey Coast and Raritan Valley lines, before completing system-wide rollout in December 2013.
In the past year, MyTix has already become very popular among NJ Transit rail customers. To date, customers have established approximately 250,000 accounts through MyTix and purchased a total of two million rail tickets — representing nearly 25% of credit card sales. Over the past six months, the program has grown by more than 200%