December 4, 2012

King County Metro re-ups with Titan for ads

Titan was awarded a new five-year contract for the exclusive right to sell advertising across Seattle-based King County Metro's system.

The contract, which includes a two-year extension, was won competitively and means Titan will continue to operate a contract it first won in 2005. This is the 28th municipal advertising contract Titan has won since 2005.

Titan has grown the agency’s business 47% since taking over in 2005.

The new contract will continue to allow Titan to sell media across King County Metro's 1,400-strong fleet of buses. Recent innovations such as the RapidRide buses have given King County Metro the opportunity to service more customers, while also enabling Titan to allow brands to connect with consumers in more targeted geographical areas.

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