Bus

Chicago Transit partnership offers free student rides

Posted on August 28, 2012

Chicago Public Schools (CPS) students will have a free ride on Chicago Transit Authority (CTA) buses and trains on Sept. 4, the first day of the new school year for most CPS students. This is thanks in part to the Chicago Sun-Times sponsorship of the program.

This agreement, which will last three years, is the first-ever multiyear sponsorship of the CTA’s First Day of School Free Rides program. Sun-Times Media is contributing more than $150,000 to the program, designed to promote first-day attendance for CPS elementary and high school students.

“The CTA is proud to partner with a local company which is investing in the lives of CTA student customers and their families,” said CTA President Forrest Claypool. “Thousands of Chicago Public Schools students rely on public transportation to travel to and from their classes, and providing free rides on the first day starts out the year on the right note.”

Students already receive a discounted reduced riding rate on weekdays. This discount was extended recently by one half hour, to 8:30 p.m. daily, to accommodate the CPS extended school day.

The sponsorship also includes promotional trade elements for both the CTA and Sun-Times, including print and online benefits. The CTA will also provide advertising on unsold bus and railcar interiors, digital spaces and on 150,000 branded farecards.

Last year, the first year of the First Day of School Free Rides program, CTA provided about 170,000 rides to students at both CPS and private schools. The CTA provides roughly 25 million student rides each year.
This is the second sponsor secured this year for a CTA program.

Previously, MillerCoors announced it would sponsor "Penny Rides" on New Year’s Eve.

View comments or post a comment on this story. (0 Comments)

More News

Albuquerque BRT project exploring full sponsorship

ABQ RIDE is looking to model its plan after the Greater Cleveland Regional Transit Authority’s HealthLine, which is sponsored through a hospital partnership. Construction on the so-called ART system could begin in May 2016 with an in-service date of September 2017.

New luxury bus service launches in San Francisco

The service, which costs $6 a ride, asks riders to download the Leap app, creating an account, uploading a photo and adding a credit card that enables them to pay via a QR code.

4ONE wins multiple bus seating orders

Agencies ordering the company's products, which are now in at least half of all new U.S. and Canadian transit buses, include L.A. Metro, Chicago Transit Authority and New York City Transit.

New Flyer awarded big Las Vegas CNG bus contract

The contract includes a firm order for 35 XN40 and 20 XN60 Xcelsior buses, with an option for another 150 XN40 and 100 XN60 over the next five years. All buses are to be powered by CNG.

Pierce Transit taps Apollo for video surveillance

The decision comes after the agency conducted an analysis and product review period. Implementation of the project began in February and all work is expected to be completed by the end of April.

See More News

Post a Comment

Post Comment

Comments (0)

Please sign in or register to .    Close