April 9, 2014
The See Tracks? Think Train! campaign highlights common risks drivers and pedestrians take each day, such as trying to beat a train at a grade crossing and walking on railroad tracks through bilingual television, radio, print and billboard advertisements.
January 2, 2014
A series of videos, contests and social media messaging encourages riders to “Be a Safety Hero!” by watching four short bus safety videos and taking a quiz. Their responses are entered into a drawing that randomly awards one 30-day bus pass each week through Jan. 31.
January 14, 2011
The television safety campaign, targeting 18 to 34 year olds and Hispanic viewers, is aimed at preventing vehicle-train tragedies in the Chicago area, where crossing incidents increased in 2010.
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