Bus

Sun Tran TV commercial wins award

Posted on March 10, 2011

The American Advertising Federation Tucson awarded a Gold ADDY to Sun Tran’s television commercial promoting the use of express service for commuters, titled, “Marion and Kate,” at the 30th Annual ADDY Awards Ceremony, held Feb. 19, 2011 at the Fox Theatre in Tucson, Ariz.

Developed in collaboration with Scot Litteer of Litteer Films, the award-winning ad, “Marion & Kate” features unscripted testimonials from real Sun Tran riders promoting Sun Express service. The television spot was part of the rebranding campaign funded by the Regional Transportation Authority.

The ADDY Awards recognize creative excellence in the art of advertising, with gold being the highest level awarded. Sun Tran’s Gold ADDY qualifies the agency to compete at one of the 14 districts throughout the country, which is the next step before moving on to the national level.

Sun Tran is Tucson’s regional public transportation system is operated by Professional Transit Management Ltd. (PTM) under contract with the City of Tucson.

View comments or post a comment on this story. (0 Comments)

More News

UK’s first full-sized autonomous bus begins depot trials

The 38-foot Alexander Dennis Ltd. Enviro200 bus is being piloted by Stagecoach.

METRO launches submissions process for Innovative Solutions Awards

This is a great opportunity to highlight the successes of your bus operation or company.

STV|DPM relocates Connecticut bus facility

Through a management contract with Connecticut Department of Transportation, NET provides public bus transit services in the greater Waterbury, Meriden, and Wallingford areas.

California's NCTD implements bus stop optimization program

Approximately 90 bus stops were identified for removal or consolidation based on the review.

MCI names service center manager for Bay Area

Brian Jablonski will be responsible for keeping the year-old Hayward center at full capacity.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation