Topic : advertising

1 - 10 of 46 Previous Next

NJ TRANSIT, Intersection launch interactive kiosks at rail stations

Technology| May 23, 2018

More than 50,000 customers served by 4 light rail stations each day now have access to real-time transit information, wayfinding, and maps to help ease their commutes.

Intersection lands 10-year contract to sell, display ads on L.A. Metro rail system

Technology| March 28, 2018

The new technology upgrades will be aimed at helping Metro better communicate with their customers and help riders navigate the system.

Technology| January 4, 2018

Luminator, Tolar Manufacturing partner for transit 'smart' shelters

Apollo Video Technology's high definition CCTV video surveillance system can also be integrated for enhanced safety and security of waiting passengers and transit property.

Motorcoach| December 29, 2017

Top 50 Motorcoach Fleets Focused on Growing Business, Recruiting Drivers

While finding drivers and maintenance personnel is still a real issue for operators, many have not only used the web to revamp their approach to recruit drivers, but also market their operations to increase utilization rates. New for 2018, this year’s list is ranked by most motorcoaches, rather than most vehicles as it has in the past.  

Management & Operations| October 9, 2017

Signature transit centers fulfill cities’ promise

With the growing number of city dwellers, demand for and reliance on urban transit has exploded — a fact that compels metropolitan leaders, transit agencies, and transit system architects to focus greater attention not only on efficiency and operability, but also on designing systems that enhance customers’ daily travel experiences.

Management & Operations| September 28, 2017

Connect Transit to add electronic advertising signs

Will split revenue with UberDisplays 50/50 over the five-year deal. Officials hope it will bring in $150,000 per year for the system, but that assumes more buses get signs.

Management & Operations| July 11, 2017

WMATA looking for ways to boost ad revenues

The most controversial of the revenue-generating ideas is expected to be the sale of station naming rights, which is currently forbidden by board policy. The board was firmly against the idea of selling naming rights in 2012.

Rail| May 30, 2017

Metra launches 'Metra Moves Me' ad campaign

The campaign is designed to evoke an emotional response from prospective customers and, ultimately, get them to consider the stress-relief advantages of riding Metra versus the frustrations of driving their car to work.

Management & Operations| April 24, 2017

King County Metro, Intersection extend advertising contract

The agency first tapped Intersection in 2005, when, operating as Titan, the company won a competitive contract granting the exclusive rights to sell advertising on its 1,400 buses and facilities

Bus| April 4, 2017

[Video] The Future of Mobility (It's Not What You Think)

To encourage more car commuters to take the bus, Swedish public transport company, Västtrafik decided to copy the way the car industry advertises by developing a video campaign that uses the same techniques for car model launches like quick visual cuts and dramatic music. But in the end, a regular bus is revealed.

PREV12345NEXT

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation

Please sign in or register to .    Close