San Antonio, Texas’ OK TOURS was the winner of METRO’s Innovative Motorcoach Operator of the Year Award, which was presented at this year’s American Bus Association Marketplace. In our latest edition of METROspectives, OK TOURS COO Marcos Sarmiento joins METRO’s Executive Editor Alex Roman to discuss what helped his company earn the award and much more.
Topics include:
What it means to win a national award.
The impact of COVID-19 on the company and industry as a whole.
Building a new marketing program and social media following.
Giving back to the industry.
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