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Chicago Transit Authority issued RFPs for the naming rights to its Holiday Train, New Year’s Eve Penny Rides, Free Rides on the first day of school, and its Bus Tracker and Train Tracker. Partnership will also include branding, advertising, communication and promotion, online promotion and links.
Read More →It is estimated that it will take IMG six months to one year to identify, evaluate and solicit sponsorship proposals for CTA's assets.
Read More →MBTA hopes to raise revenue to fill a projected $150 million budget gap for the 2013 fiscal year.
Read More →A budget proposal presented to the transit agency's board last month estimated that between $1 million and $2 million per year could be generated selling station naming rights to corporate sponsors.
Read More →Agency may create an advertising policy that sells naming rights of its train stations.
Read More →