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Recruitment is already difficult; and with the impending retirement of boomers, the public transit industry will need even more recruits.
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With usage amongst millennials and Baby Boomers gaining popularity, many agencies are reporting measures to pull more of these segments onboard, including targeted marketing programs and increased technologies. Meanwhile, the amount of alternative-fueled vehicles has nearly doubled over the last 10 years.
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The "How Millennial are Your Local Travel Habits" online quiz compares the quiz participant's local travel habits to this tech-savvy 18 to 34 year old generation.
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The study shows that while car-sharing, bike-sharing, walking and car ownership will all play a part in the multi-modal network, public transportation is ranked highest as the best mode to connect to all other modes, according to 54% of millennials polled.
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The Millennial generation is leading the change in transportation trends. Sixteen to 34-year-olds drove a whopping 23% fewer miles on average in 2009 than in 2001 — the greatest decline in driving of any age group.
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