METRO Magazine Logo
MenuMENU
SearchSEARCH

Calif. RTA celebrates new record with giveaway

The Go-Pass and U-Pass programs experienced more than 1.3 million student boardings this fiscal year. To celebrate, the agency is giving away iPads to a student from Riverside City College and another from Moreno Valley College.

November 19, 2012
Calif. RTA celebrates new record with giveaway

 

3 min to read


Chris Vergara lives on the bus.

Well, not exactly. But that’s how the 18-year-old Riverside City College student puts it. Most days, he’ll catch two Riverside Transit Agency (RTA) buses to get from his Riverside home to campus. Some days, he’ll hop on one to get to a job interview and catch another to grab a slice of pizza with some friends. On his busiest days, he’ll board as many as six different buses in one day.

Ad Loading...

“I actually like the atmosphere aboard a bus,” he said. “Sometimes my mom will want to give me a ride and I’ll take the bus instead. The drivers are nice, the buses are safe, on time and it gives me a chance to listen to music and text my friends.”

Pretty soon, he’ll have a brand-new iPad to take on his trips.

Chris is among a growing number of Riverside County students benefitting from the flourishing Go-Pass and U-Pass programs, which for six years, has given students unlimited rides on RTA buses by simply swiping their school IDs. To commemorate the program’s success, RTA will give away iPads to two lucky students — one from Riverside City College and another from Moreno Valley College — during a ceremony next Tuesday at 11 a.m. at the Riverside City College bus stop on the northeast corner of Magnolia Avenue and Terracina Drive. One of those students is Chris, who earned the grand-prize when his school ID was randomly picked during one of his many trips aboard the bus.

The Go-Pass and U-Pass programs now encompass a statewide record six partner schools: Cal Baptist University, La Sierra University, Moreno Valley College, Mt. San Jacinto College, Riverside City College and UC Riverside. All told, more than 1.3 million student boardings occurred during FY12, an all-time record.

“This program has been remarkable,” said RTA Chairman of the Board Doug McAllister. “It’s changing the mindset for a whole new generation of students. In so many cases, it’s making a student’s pursuit of a higher education possible.”

Ad Loading...

Cash-strapped students have credited the Go-Pass and U-Pass with saving them money as well as expanding their educational opportunities. Administrators have applauded the program for relieving traffic, reducing emissions around campus and minimizing the need to build expensive parking structures.

“The program has been an outstanding success,” said RCCD Chancellor Gregory W. Gray. “Without a doubt, it’s allowed the doors of access to be opened to students who wouldn’t otherwise be able to attend college.”

And there’s no sign of slowing down. During October, ridership at Riverside City College and Moreno Valley College skyrocketed nearly 30 percent compared to the same month a year ago. Some of that increase could be attributed to improvements in bus service around the two campuses. Thanks to those changes, students are spending less time waiting for the next bus to arrive.

“Even people who have cars are riding the bus,” said Jaimie Mitchell, a 27-year-old business major at Moreno Valley College who is also taking home an iPad on Tuesday. “I used to be surprised by how many students are riding the bus; nowadays it’s just become so common.”

More Bus

An OCTA ZEB
Technologyby Alex RomanJuly 31, 2026

Biz Briefs: OCTA Taps Clean Energy for Hydrogen Station, Stadler to Supply Via Rail Vehicles, and More

From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.

Read More →
Driving Change: Award Winners Redefine Industry Standards
Technologyby Staff and News ReportsJuly 29, 2026

METRO Magazine Announces 2026 Innovative Solutions Awards Winners

Projects Recognized for Advancing Mobility Through Technology, Accessibility, Workforce Innovation, and Operational Excellence

Read More →
A photo of an Amtrak train with a logo
Managementby Alex RomanJuly 24, 2026

Biz Briefs: STV teams with Amtrak, Motorcoach Operators Boost Fleet and Land Contracts, and More

From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.

Read More →
Ad Loading...
LA Metro at State of the Agency event.
Managementby Alex RomanJuly 23, 2026

LA Metro Marks Banner Year, Sets Ambitious Goals for New Fiscal Year

Incoming LA Metro Board Chair and Los Angeles Mayor Karen Bass joined outgoing Board Chair Fernando Dutra and LA Metro CEO Stephanie Wiggins to review accomplishments from fiscal year 2026, which included the opening of new rail extensions, advancement of major transit projects, expanded safety programs, and new rider amenities.

Read More →
Nathaniel P. Ford Sr., named President/CEO at DART
Managementby Alex RomanJuly 22, 2026

DART Taps Nathaniel P. Ford Sr. as Next President/CEO

Since 2012, Ford has served as the CEO of the Jacksonville Transportation Authority

Read More →
Maintenance Leadership for a Changing Industry
Managementby Alex RomanJuly 22, 2026

AC Transit’s Cecil Blandon on Building the Next Generation of Transit Maintenance Leaders

The agency’s maintenance chief discusses leadership, workforce development, zero-emission technology, and preparing technicians for the future of public transportation.

Read More →
Ad Loading...
TechnologyJuly 20, 2026

Building the Next Generation of Transit Technology

In this edition of METROspectives, Luminator CEO Magnus Friberg discusses the company's transformation, the growing role of AI and software, and what's next for transit technology.

Read More →
Crowd waiting for LA Metro bus
Managementby Staff and News ReportsJuly 15, 2026

June LA Metro Ridership Surges 2 Million Year Over Year

Total June ridership increased for both weekdays and weekends. Weekday ridership was 953,820, which grew 8.4% from June 2025; Saturdays increased nearly 13% year-over-year to 708,826; and Sundays increased 7.7% to 611,534 from June 2025, according to LA Metro. 

Read More →
Pierce Transit Measure Heads to November Ballot
Managementby StaffJuly 14, 2026

Washington's Pierce Transit Board Sends Transit Funding Measure to November Ballot

With the adoption of Resolution 2026-006, the measure moves to the Pierce County Auditor, giving voters in the Pierce Transit service area the decision on whether to fund an expansion of local transit service within the agency’s service area.

Read More →
Ad Loading...
MTA, State and City Leadership Unveil Plan to Build the Fastest, Best Bus System in NYC History
Busby Staff and News ReportsJuly 9, 2026

New York Unveils Sweeping Plan to Modernize City Bus Service

Next Stop: Fast Buses, Better Service identifies 50 priority bus corridors for improvements across the five boroughs and launches the City’s next generation of rapid bus service along five key routes.

Read More →