The International Motorcoach Group (IMG) formed a partnership with the International Tour Management Institute (ITMI). The objective of the partnership is to give all IMG members an opportunity to receive ITMI training in customer service excellence at exclusive IMG discounts.

“IMG is proud to launch this new training partnership with ITMI,” states Bronwyn Wilson, president of IMG. “We value the opportunity to utilize ITMI’s extensive experience in the tour and travel industry, to offer their exceptional customer service training for our members.”

“While all drivers receive continuous safety and driving skills training, we have recognized that there is an opportunity to teach the effective handling of people related issues to increase professional behavior,” says Ted Bravos, CEO of ITMI. “The ITMI training helps the driver identify areas for enhancement such as understanding the psychology of group travel, the critical nature of the drivers’ interpersonal communication and problem-solving skills, maintaining a positive attitude, and keeping their cool.”

The training will also help build brand recognition, increase driver morale and retention, and give tips for handling the challenges on the road and long-distance travel.

For over 40 years, ITMI has been a leader in the training and certification of travel and tourism professionals. For the past decade, ITMI has also developed and delivered customized training and certification for motorcoach drivers.

For more information about the IMG training, click here.