RELATED: KCATA offers all-access transit pass to 3 colleges, universities
U. of Kentucky's transit pass program surpasses 1 million rides
The BluPass program — funded by Parking and Transportation Services — was implemented to decrease single-occupancy vehicle use, give students and employees more choices in transportation options and to ultimately reduce campus parking demand.

Photo: University of Kentucky

On July 1, 2015, the University of Kentucky and Lextran began a partnership that would allow UK students, faculty and staff to ride any Lextran bus route free of charge simply by showing their valid Wildcard ID. The partnership — dubbed BluPass — has grown tremendously in its first 15 months of service, recently surpassing 1 million rides.
The program — funded by Parking and Transportation Services (PTS) — was implemented in an effort to decrease single-occupancy vehicle use, give students and employees more choices in transportation options and to ultimately reduce campus parking demand.
"One of the major goals of the Transportation Master Plan was to mitigate parking demand through the use of alternative transportation and transportation demand management," said Lance Broeking, director of Parking and Transportation Services. "We're trying to provide university employees and students with opportunities to shift their mode of transportation using a variety of alternative transportation options from bicycling to walking to campus. Mass transit is just another one of the tools in the toolbox."
Lextran travels throughout 24 different city routes extending throughout and beyond the UK campus into the Lexington community. The program includes all Lextran routes, both on and off campus, allowing UK students, faculty and staff to travel to, from, and around campus while also accessing the city.
"BluPass has saved me a lot of money and time. I don't have to pay for parking. Timewise, it's just much easier to hop on, get to where you need to be instead of spending half an hour walking to class," said Ryan Hoover, sophomore special education major.
BluPass has proven to have a number of benefits for its users. Students and employees who were already riding Lextran prior to the introduction of BluPass experienced an immediate cost savings with a fare-free commute. Students and employees who switched to mass transit after the introduction of BluPass also saw reduced vehicle operating and parking costs, along with a lowered carbon footprint.
Chemistry senior lecturer Kim Woodrum says by using BluPass she has saved time and money and is grateful for the opportunity to ride the bus to work using BluPass to work.
"I really appreciate UK making this available," Woodrum said.
More Bus

New York Unveils Sweeping Plan to Modernize City Bus Service
Next Stop: Fast Buses, Better Service identifies 50 priority bus corridors for improvements across the five boroughs and launches the City’s next generation of rapid bus service along five key routes.
Read More →
CTDOT Taps STV for Electric Bus Facility Design
The firm will work with CTDOT and RVT to define the facility layout, operational requirements, and long-term flexibility for RVT’s growing electric fleet.
Read More →
Ford to Leave JTA After More Than 10 Years as CEO
He plans to continue his work advancing innovative mobility solutions to improve the quality of life in communities across the nation. He did not announce specific plans.
Read More →
Transit Leaders Push for Bus Procurement Reforms to Reduce Costs
Industry experts said reducing unnecessary bus customization and modernizing purchasing practices could help transit agencies buy more vehicles, improve reliability, and make better use of limited funding.
Read More →
Executive Order Aims to Improve Transit Access Across California
The order directs state agencies to streamline transit project delivery, improve coordination, and expand access to bus and passenger rail services across California.
Read More →
Biz Briefs: Endera Delivers to California, Safety Vision Teams with San Antonio's VIA, and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
VIA's Silver Line Clears Environmental Review, Advances Toward Construction
The VIA Rapid Green Line is currently under construction, with service expected to begin in April 2028.
Read More →
Modernizing Mobility with CharterUP CEO Armir Harris
From digital transformation to evolving customer demands, CharterUP's Armir Harris offers his perspective on the transportation industry's next chapter.
Read More →
CTTC Enhances Transit Workforce Pipeline Through New Partnerships and Leadership
The group's latest initiatives focus on developing talent, expanding training opportunities and addressing workforce needs across the transit sector.
Read More →
Biz Briefs: Montréal Debuts Nova Electric Buses and More
In this edition of Biz Briefs, we spotlight the latest developments shaping the future of mobility.
Read More →