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Newsby StaffMarch 15, 2012

Chicago Transit amends ad guidelines

While the CTA will allow the advertisement of alcoholic beverages, the ordinance restricts the ads to specific areas and sets additional conditions.

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Newsby StaffMarch 5, 2012

APTA ad campaign targets Congress, touts transit's benefits

As the deadline to authorize a transportation bill by March 31 approaches, these advertisements will "dominate" WMATA Metrorail stations that serve the U.S. Capitol Building and House and Senate Office Buildings.

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Newsby StaffJanuary 13, 2012

Audit: L.A. lost $23.1M in bus stop ad revenue

According to Controller Wendy Greuel’s analysis of a 2002 contract Los Angeles held with CBS Decaux, the city moved slowly on permitting street furniture, which decreased the ad revenue the city could earn.

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Newsby StaffJanuary 10, 2012

L.A. DOT renews Titan ad contract

The new five-year contract follows an initial five-year term where Titan was the first to develop advertising in both traditional and innovative forms on the fleet of more than 350 transit vehicles.

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Newsby StaffDecember 22, 2011

MBTA looks to Charlie card for ad revenue

Considering removal of the popular Charlie icon from its Charlie Card transit passes to make way for advertising to close a $161 million budget gap.

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Newsby StaffDecember 21, 2011

Amtrak taps Titan for NEC ad rights

The new Amtrak hubs complement Titan's existing Northeast corridor properties, which include SEPTA, Port Authority Transit Corp. and New Jersey Transit.

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Newsby StaffNovember 3, 2011

Cubic adds video interface to ticketing machines

Transit agencies will now be able to offer video advertising, information, marketing, direction maps and other messages directly at the point of purchase, adding a new channel for high-traffic generating agencies to attract additional revenues, as well as to get more useful information in front of customers, according to the company.

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Newsby StaffAugust 12, 2011

Pittsburgh agency loses appeal over ads

The case has cost the authority more than $230,000, based on the agency's response to an ACLU Right to Know request in September 2009. If the agency does not appeal the case further or loses the appeal, it would end up paying the plaintiff's legal costs, which were more than $300,000 at the end of the district court trial.

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Newsby StaffAugust 2, 2011

King County Metro refuses to run public health ad

Agency’s new policy, created after a controversy involving an ad which sparked a face-off between pro-Israeli and pro-Palestinian groups, prohibits ads that express a viewpoint on economic, political, religious or social issues.

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Articlesby Nicole SchlosserApril 26, 2011

Valley Metro music video campaign educates, entertains riders

Valley Metro's online music video campaign, "Valley Metro Notes," consists of 11 songs from six local bands, showing in an entertaining way how to use the transit system. The campaign is geared toward high school, college students and older, with the caveat of not alienating any other demographic.

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