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The various utilities of google.com can be a boon to your operations.
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While motorcoach operators are getting more and more comfortable with using the Internet as an effective way of marketing, there is still much to be said about face-to-face interactions. The key may be not losing sight of the community right outside your door even as you expand your online presence.
Read More →The two-year trial program would culminate in a report examining whether the ads brought in enough money to make them worth the state’s effort.
Read More →BARTA already sells ad space on the inside and outside of its fixed-route buses. Under the contract, Direct Media sells advertising space on the buses in exchange for 40 percent of the revenue.
Read More →After ads that encouraged transit riders to drive instead of taking the bus appeared on area bus stop benches, the transit authority asked city officials to update city code to ban such messages. The system’s GM argued that they send conflicting messages.
Read More →Displays with predicted arrival times in shelters and stations have led to increased rider convenience, allowing for better time management and possibly increased ridership. New features include intensity controls, multi-color displays and customizing messages for service changes.
Read More →The transit agency’s proposed policy would allow more bars and restaurants to advertise on transit vehicles, which could be lucrative for the financially struggling bus agency.
Read More →By way of developing technology, it is becoming clear that the bus shelter industry is changing. From the classic standbys to brave and bold new trends, transit shelter companies are offering products that run the gamut of both traditional design and technological breakthrough.
Read More →Porter County Aging and Community Services partnered with Clean Zone Marketing to put ads on its V-Line buses in an effort to extend its hours of service. The money from the ads will help pay for fuel.
Read More →Large-screen messaging technology using plasma and LCD displays is becoming popular at public transit agencies looking for innovative ways to transmit critical information that can improve employee performance.
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