S.C.'s Champion Coach provides exclusive transportation for college footbal championship

Featured its eight new 2018 MCI J4500 coaches wrapped in specially designed team colors to carry both the teams and staffs of the University of Georgia Bulldogs and University of Alabama’s Crimson Tide to Atlanta’s Mercedes-Benz Stadium in January. 

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Motorcoach travel: the greenest

In a green time, motorcoach travel holds its weight.

ABA Foundation Study Reveals $158B Total Economic Impact of U.S. Motorcoach Travel

The expanded analysis revealed that motorcoach travel generated a total economic impact of $158 billion in 2024, supporting over 890,000 full- and part-time jobs across the U.S. economy and yielding $27.7 billion in taxes for federal, state, and local governments.

RedCoach launches luxury coach service in Southeast

Services are now available in eight markets including: Orlando, Tampa, Miami, Gainesville, Tallahassee, Fort Lauderdale, Lake Worth and Atlanta. In addition to these markets, RedCoach is planning to expand service in the near future to Jacksonville and Daytona Beach to meet customer demand.

ABA Report: Tariffs Drive Shift in Motorcoach Market as Pre-Owned Sales Jump 119% in Q3

Sales of new motorcoaches have increased by 17.7% compared to the same quarter in 2024, with the sale of pre-owned motorcoaches 119.1% higher.

6 Tips for Diversifying Your Coach Offerings

Careful budget planning in advance, cross-utilizing resources, strategic partnerships and tapping into local employers are some ways to ensure a smooth expansion into new bus markets.

March 2026

Motorcoach Council chooses Finelight

Finelight will begin its work for the Council by providing marketing and public relations services for two upcoming industry trade shows in January 2009.