American Seating Introduces Next Generation of InSight Line
INSIGHT-PRIME and INSIGHT-PRIME+ seats were engineered to be lighter in weight, helping to reduce overall vehicle weights and increase fuel efficiency. The seats also were designed for optimal cleanability and aesthetics.


American Seating is introducing the next generation of its award-winning InSight® seats for mass transportation: INSIGHT-PRIME™ and INSIGHT-PRIME+™.
INSIGHT-PRIME and INSIGHT-PRIME+ seats were engineered to be lighter in weight, helping to reduce overall vehicle weights and increase fuel efficiency. The seats also were designed for optimal cleanability and aesthetics.
INSIGHT-PRIME is the primary element of InSight — a new, fundamental solution without fabric inserts, back panels and associated hardware, yielding a weight savings of more than 25% compared to the typical two-passenger transverse seat.
INSIGHT-PRIME+ adds color inserts for an enhanced aesthetic value while maintaining cleanability, weight and cost advantages. INSIGHT-PRIME and INSIGHT-PRIME+ are available in all of the same configurations as InSight, including transverse, longitudinal, flip-ups, rear cross and back-to-back.
The INSIGHT-PRIME texture pattern is a unique design, specifically engineered to enhance the user experience while maintaining cleanability. The INSIGHT-PRIME texture pattern also provides a unique two-tone look to the seat without an insert. INSIGHT-PRIME+ offers an insert that allows for two color selections, allowing an even greater aesthetic appeal.
Both products’ 18-inch-wide seats do not require an added back panel. The 17-inch-wide seat has the same insert shapes as the 18-inch-wide seat while maintaining design continuity throughout the vehicle.
InSight first launched in 2006. Chicago’s major transit authorities were the first to purchase InSight. Since then, transit authorities across the U.S. and Canada — including Baltimore; Cincinnati; Cleveland; Grand Rapids, Mich.; Miami; Minneapolis; San Diego; Washington, D.C.; and Victoria, B.C., to name a few — have also installed the seats. Canada’s SkyTrain selected InSight for the 2010 Olympics.
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