Current issues university transit operations are facing
Ridership fluctuations, funding, maintaining aging fleet and meeting parking demands are some issues at the forefront for university transit system operators.
What issues are you currently struggling with?
Deciphering fluctuations in ridership
The most difficult issue in operating our shuttles is predicting and responding to spikes in ridership numbers and deciding if they are short-term anomalies or long-term trends, including changes in ridership for specific times of day.
Josh Cantor, Director
Parking and Transportation
George Mason University
Fairfax County, Va.
Balancing parking vs. transit needs
To provide an affordable transit system for students, faculty and staff, we heavily subsidize our operations by using revenues generated from other areas in our department. The main source of this revenue is our surface parking lots. Unfortunately, as the campus grows, our number of surface parking spaces declines. This puts us in a position of deciding whether money is better spent to build parking garages or to support our transit. We hope to be able to do both by increasing our permit prices.
However, should our increase in permit prices be too steep, people may be pushed into alternative modes of transportation and our revenues decrease at the same time as our expenditures are increasing. This, coupled with uncertainty about gas prices and the state’s economic situation, places us in a very difficult position.
David Heineking, Associate Director of Operations
Parking and Transportation
University of Arizona, Tucson
Finding more funds for transportation
We’re committed to continuing our focus toward transit and away from accomodating single-occupancy vehicles. Since we’re a self-supporting enterprise funded primarily by parking fees and fines, our challenge is to develop a new funding model that provides for needed transportation improvements but is not based primarily on parking revenue.
Casey Jones, Director
Parking and Transportation Services
University of Colorado, Boulder
Maintaining an aging bus fleet
Our main issue these days are bus maintenance problems. We have a very old fleet of buses and they have constant problems, mainly involving the brakes and transmissions. The good news is we have ordered seven new buses that should arrive next summer.
Jill Ferrell Rountree, Director
Parking and Transportation
Valdosta State University
Valdosta, Ga.
Satisfying heavy parking needs
Balancing 15,000 parking spaces with 50,000 students, 20,000 staff and faculty and 2,300 events, all the while making coming onto the University of Texas at Austin campus a pleasant experience.
Charles O. Smith, Manager
Parking and Transportation Services
University of Texas, Austin
More Bus

How DART's GoPass Is Redefining Regional Mobility
Serving 14 transit agencies, GoPass simplifies multimodal travel by allowing riders to plan, pay for, and manage an entire trip through one app.
Read More →
Biz Briefs: OCTA Taps Clean Energy for Hydrogen Station, Stadler to Supply Via Rail Vehicles, and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
METRO Magazine Announces 2026 Innovative Solutions Awards Winners
Projects Recognized for Advancing Mobility Through Technology, Accessibility, Workforce Innovation, and Operational Excellence
Read More →
Biz Briefs: STV teams with Amtrak, Motorcoach Operators Boost Fleet and Land Contracts, and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
LA Metro Marks Banner Year, Sets Ambitious Goals for New Fiscal Year
Incoming LA Metro Board Chair and Los Angeles Mayor Karen Bass joined outgoing Board Chair Fernando Dutra and LA Metro CEO Stephanie Wiggins to review accomplishments from fiscal year 2026, which included the opening of new rail extensions, advancement of major transit projects, expanded safety programs, and new rider amenities.
Read More →
DART Taps Nathaniel P. Ford Sr. as Next President/CEO
Since 2012, Ford has served as the CEO of the Jacksonville Transportation Authority
Read More →
AC Transit’s Cecil Blandon on Building the Next Generation of Transit Maintenance Leaders
The agency’s maintenance chief discusses leadership, workforce development, zero-emission technology, and preparing technicians for the future of public transportation.
Read More →
Building the Next Generation of Transit Technology
In this edition of METROspectives, Luminator CEO Magnus Friberg discusses the company's transformation, the growing role of AI and software, and what's next for transit technology.
Read More →
June LA Metro Ridership Surges 2 Million Year Over Year
Total June ridership increased for both weekdays and weekends. Weekday ridership was 953,820, which grew 8.4% from June 2025; Saturdays increased nearly 13% year-over-year to 708,826; and Sundays increased 7.7% to 611,534 from June 2025, according to LA Metro.
Read More →
Washington's Pierce Transit Board Sends Transit Funding Measure to November Ballot
With the adoption of Resolution 2026-006, the measure moves to the Pierce County Auditor, giving voters in the Pierce Transit service area the decision on whether to fund an expansion of local transit service within the agency’s service area.
Read More →