METRO Magazine Logo
MenuMENU
SearchSEARCH

MARTA to Modernize Entire Fare Collection System

The agency launches a comprehensive fare system upgrade, introducing contactless payments, new Breeze cards, and a redesigned mobile app by spring 2026.

October 28, 2025
Image of fare gates with an orange sign reading "A better breeze is coming."

Better Breeze faregates and ticket vending machines at Lindbergh Center Station southeast entrance.

Photo: MARTA

3 min to read


The Metropolitan Atlanta Rapid Transit Authority (MARTA) will replace its entire fare collection system over the next six months, with a goal of implementing and completing customer transition by spring 2026.

The system will retain the popular Breeze name, but fare media and fare collection equipment, including Breeze cards and tickets, faregates and validators, Breeze vending machines, and the mobile app, will be updated and modernized, along with fareboxes in later project phases.

Ad Loading...

"It's great to keep fares unchanged for years, but not an entire fare collection system," said MARTA Interim General Manager and CEO Jonathan Hunt. "MARTA is implementing some incredible projects and initiatives next year ahead of the World Cup, including new trains, a new bus network with on-demand transit zones, a new bus rapid transit line, and a new On the Go app and MARTA website. We need to ensure our Breeze system is aligned with these once-in-a-generation improvements and ready for the future."

An orange fare card with the word

MARTA's new fare cards are seeing a redesign, with more information available in 2026.

Photo: MARTA

MARTA's Contactless Future Takes Shape

MARTA began installing new fare equipment at Lindbergh Center Station on Sept. 22 and at Doraville on Oct. 8. Installation of new contactless payment terminals on buses started in mid-September.

The installation of new equipment will continue systemwide in phases until the customer transition period next April. Access to all rail stations will be maintained, and there will be a month-long period in spring 2026 for customers to transition from the current Breeze system to the Better Breeze system.

Features of the new Better Breeze system include:

  • New, contactless fare payment equipment. The agency is replacing faregates, fareboxes, validators, and Breeze vending machines systemwide. The Better Breeze faregates can be monitored and adjusted remotely, reducing fare evasion and resulting in a safer, more secure transit system.

  • Open payment where riders can tap their bank card, smartphone, or mobile wallet to pay for their ride. Fare remains $2.50 for a one-way trip.

  • An updated app that customers will need to download and create a new account to purchase fares.

  • New physical cards and continued options of multi-day and monthly passes.

Ad Loading...
A group of people pose for a picture.

L to R: Rhonda Allen, MARTA Deputy General Manager; Jonathan Hunt, MARTA Interim General Manager & CEO; Jennifer Ide, Chair, MARTA Board of Directors; Carl Commons, INIT CEO; Steven Parker, MARTA Chief of Staff.

Photo: MARTA

INIT and MARTA Collab on Fare Collection and Mobile App

INIT Innovations in Transportation, Inc., has already begun construction of MARTA's Better Breeze fare collection system, which includes 1,800 station and onboard payment readers, 275 ADA-compliant ticket vending machines, and over 500 faregates, with nearly half equipped for ADA accessibility.

INIT's back-office fare management system allows for secure, real-time transaction processing and supports transparent revenue sharing.

Riders will also see improvements in the new Breeze app, which will let them purchase and manage fares directly on their smartphones. New account management tools will enable them to stay in control of their balances and trip history, alongside features like contactless payments, mobile ticketing, and reloadable fare cards.

More Management

A PRT bus serving a PRTX BRT station
Managementby StaffMay 14, 2026

NFL Draft Delivers Big Ridership, Revenue Boost for Pittsburgh

Over the three days, PRT recorded 485,000 rides, reflecting the extraordinary number of trips taken as people traveled throughout the region for Draft events, work, and daily life.

Read More →
STV's Garo Hovnanian
Managementby Alex RomanMay 13, 2026

The Expanding Role of Advisory in Transit Delivery

Garo Hovnanian explores how agencies can better navigate competing priorities, strengthen decision-making, and prepare for a future shaped by electrification and emerging mobility.

Read More →
An NJ TRANSIT bus.
Managementby StaffMay 13, 2026

NJ TRANSIT to Expand Cleanliness, Safety, and Accessibility Under New Action Plan

The plan includes investments in cleaner vehicles and upgraded stations, NJT LiveView to provide real-time GPS tracking of train and light rail service, enhanced safety initiatives through a new Real Time Crime Center, and the debut of a redesigned NJ TRANSIT mobile app.

Read More →
Ad Loading...
Mayor Tim Keller in front of an ABQ RIDE microtransit vehicle
New Mobilityby StaffMay 12, 2026

ABQ RIDE Forward's Next Phase Sets Target Date

ABQ RIDE Forward is the first transit system overhaul in more than 25 years. This latest phase marks 15% completion of the 16-phase rollout, which will continue over the next several years.

Read More →
Managementby StaffMay 12, 2026

New Orleans RTA Signals Leadership Shift, Opens National CEO Search

During the meeting, the board approved a resolution invalidating a previously amended contract and authorized Board Chair Ann Duplessis to negotiate a separation agreement with CEO Lona Edwards Hankins.

Read More →
METRO Biz Briefs cover photo

STV Launches Power Practice and More in Biz Briefs

In METRO's latest installment, we take a look at the latest news from SilverRide, Complete Coach Works, and more.

Read More →
Ad Loading...
Railcar handles signifying transit usage
Managementby StaffMay 11, 2026

FTA Announces $28.5M Investment for Transit-Oriented Development Planning

The Pilot Program for TOD Planning helps support FTA’s mission of improving America’s communities through public transportation by providing funding to local communities to integrate land use and transportation planning with a new fixed-guideway or core-capacity transit capital investment.

Read More →
Two Swedish public transit buses next to a Hitachi Energy infrastructure.
Managementby Elora HaynesMay 11, 2026

When the Buses Are Ready, and the System Isn’t

Transit agencies have moved past pilot projects, but scaling electrification is exposing a harder truth: the real challenge isn’t vehicles, it’s everything around them.

Read More →
Local, Federal, State, and LA Metro officials at the opening of the D Line.
Railby StaffMay 10, 2026

LA Metro Opens D Line Extension

The only new subway opening in the US this year, the D Line Extension represents one of Metro’s top transit priorities and a historic milestone for Los Angeles, with Sections 2 and 3 set to open in 2027.

Read More →
Ad Loading...
Cover for Part 2 with AC Transit's Cecil Blandon
ManagementMay 8, 2026

Bus Tech Talk: Part 2 with AC Transit's Cecil Blandon

In Part 2 of a two-part conversation, AC Transit’s director of maintenance joins co-hosts Alex Roman and Mark Hollenbeck to discuss his maintenance team’s work with various types of vehicle, training, augmented reality, and more.

Read More →