REV Group announces new logo, website for Goshen Coach
New logo, which is reflective of changes to manufacturing process and the quality of buses, embodies the stronger image and performance the company aims to achieve in the marketplace, accordind to officials.
REV Group (REV), manufacturer of motor vehicles for commercial, fire and emergency recreation markets, announced that Goshen Coach has redefined its look.
With the help of Think Creative in Orlando, Fla., the company developed a new logo and website for the Goshen Coach brand. The new logo is modern, clean and stylish with a brighter color palette. Although the word “Coach” is no longer a part of the logo, the break in the “G” within the red circle, implies the “C” in “Coach," according to the company.
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Statement by Kent Tyler, president of REV Bus & Mobility Group:
"We’ve recently gone through many changes at our facility to improve our manufacturing process and the quality of our buses. The new logo is reflective of these changes and it embodies the stronger image and performance we aim to achieve in the marketplace.
The newly designed website elevates the Goshen Coach brand and aligns well with the new REV brand. The website has a clean, modern design utilizing beautiful imagery, but most importantly is user friendly and provides better functionality than the previous site. You will be able to learn about the markets we serve, determine what model best fits your specific needs, find a dealer close to you and more.
Goshen Coach has set record backlog and production levels over the last several months and with a strong, continued demand for its products. Because of the increased demand for the proven Goshen Coach products, we continue to ramp up production to record highs.
REV Group is committed to the Goshen Coach brand. With the new leadership of VP/GM, Joey Belle, we look for continuous product improvements, increased manufacturing efficiencies and growth throughput."
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