METRO Magazine Logo
MenuMENU
SearchSEARCH

Ridership growth spurs Blacksburg Transit's success

The agency earned APTA’s award in the small urban transit system category characterized by annual ridership of four million or less

by METRO Staff
October 15, 2019
Ridership growth spurs Blacksburg Transit's success

Va.-based Blacksburg Transit operates 18 fixed routes and two demand-response services.

Blacksburg Transit

2 min to read


Va.-based Blacksburg Transit operates 18 fixed routes and two demand-response services. Blacksburg Transit

Va.-based Blacksburg Transit (BT), which earned APTA’s award in the small urban transit system category characterized by annual ridership of four million or less, was singled out for their successful delivery of service to Virginia Tech, Blacksburg, and Christiansburg based on its performance in various quantitative and qualitative criteria.

“We’ve had unprecedented ridership growth of 22 percent over the last three years when most systems in our industry are facing declines,” said Tom Fox, BT director. “Many of the actions we took in the last three years helped drive this increase, including expansion of hours and routes, the addition of service on Sundays during the summer, and streamlining routes to eliminate the need for most “alternate” routes during off-peak service.”

Ad Loading...

The tactical challenges of the ridership growth manifested primarily in three areas: buses, not enough; manpower, not enough; and customer expectations, sometimes too much. “At the end of 2015, we only had five articulated buses and 94 operators,” Fox said. “By the end of 2018, we had 11 articulated buses and 123 operators.”

Initiatives that helped bolster this effort included the purchase of articulated buses, installation of new bus wash equipment to reduce vehicle wash time and improving maintenance-related performance measures to increase miles between road calls resulting in 9,950 miles for fixed-route and 23,601 for paratransit in 2018.

Additionally, Blacksburg Transit increased revenue service hours by 22% over the three-year period, with staff using Big Data to determine where new service should be deployed. This type of strategic decision-making and operational efficiencies resulted in the agency being able to maintain, and in some cases improve performance as expansion occurred. Passengers-per-revenue hour, varied from 42.9 to 43.8 over the period that revenue hours increased by 22%; and on-time performance averaged close to 90% for fixed-route and 85% for paratransit in 2018, according to agency data.

“Teamwork has contributed to our ability to handle our overall success in increasing ridership and the delivery of efficient/effective service the community has come to expect,” Fox said. “Rather than working in the traditional narrow “silos of power” that can characterize an organization, at BT we have formed cross functional teams that can work together to reach the goal of serving the community with effective and efficient service while expanding ridership and services.”

Wharton named Business Member of the Year

Jeffrey Wharton, director, alternative delivery systems, at SYSTRA was named APTA’s 2019 Outstanding Public Transportation Business Member. This is awarded to the American Public Transportation Association (APTA) public transportation business member who has had a remarkable influence on the public transportation industry. Currently, Wharton develops design-build partnerships throughout the U.S. for SYSTRA, as well as serves on several APTA committees. Previously, he served as president of a manufacturer of specialty transit equipment for the international transit electrification industry. Prior to that, he held executive management roles for a nationwide construction firm that specializes in mass transit and energy.

Subscribe to Our Newsletter

More Bus

A Coach USA Van Hool CX 45 delivered by ABC Companies.
Busby StaffApril 15, 2026

ABC Delivers Van Hools to Coach USA and More in Biz Briefs

In METRO's latest installment, we take a look at the latest news from suppliers including Moovit, CAF, and more.

Read More →
A headshot of Inez Evans Benson
Busby Alex RomanApril 15, 2026

Inez Evans Benson on Rethinking Transit Through Customer Experience

The WSP leader discusses why agencies must look beyond satisfaction metrics and take a more holistic, community-driven approach to service.

Read More →
FlixBus vehicles in a parking garage.
ManagementApril 13, 2026

Intercity Bus Industry Outlook: A Mix of Apprehension & Optimism

Industry leaders see both promise and peril ahead as intercity bus travel rebounds, but unpredictable market forces threaten to reshape the sector.

Read More →
Ad Loading...
Cover Photo for Bus Tech Talk
ManagementApril 9, 2026

Bus Tech Talk: AC Transit’s Cecil Blandon on Leadership, Mentorship, and a Career in Transit

In Part 1, Blandon shares his journey from the U.S. Marines to a leadership role in public transit, along with insights on mentorship and professional growth within the industry.

Read More →
A blurry TransLink R2 rapid bus
Managementby StaffApril 8, 2026

Vancouver's TransLink Fast-Tracks RapidBus Line to Metrotown

Funded through the 2025 Investment Plan, the new R2 Marine–Willingdon RapidBus is expected to begin service in September, more than three months ahead of schedule.

Read More →
Complete Parts logo
Busby StaffApril 1, 2026

Complete Coach Works Unveils Reimagined Parts Department with Expanded Capabilities

Complete Parts features new branding with a new logo, a new contact telephone number, a dedicated order desk, enhanced processes and inventory, all designed to provide the parts bus operations need.  

Read More →
Ad Loading...
frontrunner bus
SponsoredApril 1, 2026

Breaking Accessibility Barriers with the Low Floor Frontrunner Minibus

Accessible transit isn’t a feature—it’s a responsibility. This whitepaper explores how the Low-Floor Frontrunner is redefining mobility with a breakthrough design that removes barriers, empowers riders, and delivers measurable operational advantages for agencies. Discover why this next generation minibus is setting a new standard for inclusive transportation.

Read More →
A shot of ENC's manufacturing facility
Busby StaffMarch 31, 2026

ENC Named 'Partner of Choice' to Support Philadelphia SEPTA’s $43M FTA Grant

SEPTA was awarded $43 million in competitive grant funding from the FTA's FY25 Low and No Emission and Bus and Bus Facilities grant programs to support this procurement.

Read More →
Cover photo for Bus Tech Talk with Cecil Blandon
Managementby Alex RomanMarch 27, 2026

AC Transit’s Cecil Blandon on Leadership, Mentorship, and a Career in Transit

In part 1 of a two-part conversation, AC Transit’s director of maintenance joins co-hosts Alex Roman and Mark Hollenbeck to discuss his journey from the U.S. Marines to public transit and the role mentorship plays in developing the next generation of industry leaders.

Read More →
Ad Loading...
An MBTA bus with a passenger boarding at shelter.
Busby StaffMarch 27, 2026

MBTA Confirms Funding for Upgraded Arborway Bus Facility

When construction is complete, battery-electric buses will operate from the Arborway facility on Day One, providing cleaner, quieter, and more reliable service for riders, the MBTA said. After completion, the old facility will be demolished, and the land will be made available for redevelopment.

Read More →